deb.on.air delivers “Incredible Rockin’ SWAG” to 2005 Country Music VIPs
The Canadian Country Music Awards (CCMA) and deb.on.air have VIPs literally ‘rockin’ with style, and the Awards show has yet to begin. For the first time, we are providing STARS and VIPs with custom Incredible Novelties tote bags filled with the coolest products and services. The lucky celebrities to receive these goodie bags valued at just under CDN$1,000 retail each, include big names like Paul Brandt, Terri Clark, Carolyn Dawn Johnson, and international superstar Dierks Bentley.
Toronto, Canada, September 09, 2005 --(PR.com)-- The Canadian Country Music Awards (CCMA) and deb.on.air have VIPs literally ‘rockin’ with style, and the Awards show has yet to begin. For the first time, we are providing STARS and VIPs with custom Incredible Novelties tote bags filled with the coolest products and services. The lucky celebrities to receive these goodie bags valued at just under CDN$1,000 retail each, include big names like Paul Brandt, Terri Clark, Carolyn Dawn Johnson, and international superstar Dierks Bentley.
Almost three decades of tradition has created a CCMA Awards show each year that is a world standard. This year, all the stops are being pulled out at the CCMAs, as not only Canada will be watching live on CBC Television September 12 at 8 p.m./9 p.m. AT/9:30 p., but the show will also be aired live in the U.S. on GAC, and for the first time in Australia on CMC.
Backstage to mark the occasion, the show’s performing artists and presenters will receive an exclusive deb.on.air gift bag. “For the CCMA Awards we have taken it to the next level. This year is our first for Country Music, and the gift bags ‘rock’! So expect much more great SWAG to come!”, Look for deb.on.air on behalf of the CCMA Awards to cause a media stir, make celebrities and fans go wild, and raise awareness for one of the greatest, annual entertainment events in Canada: The Canadian Country Music Awards.
The “Incredible Rockin’” tote bag (www.incrediblenovelties.com) includes luxury products that all cowboys, or aspiring cowboys, want and need:
COWBOYS…like to wear custom western wear and apparel, made to order at Rockin’ Cowboy (www.rockincowboy.ca). Note: When Cowboys want to take a break from their trusty hats, they can change into a more ‘rockin’ style with a baseball cap from Fender.
COWBOYS…like to spend time outdoors. For this they will need a Columbia Sportswear (www.columbia.com) soft shell jacket made of Titanium, since Columbia Sportswear Company is a global leader in the design, sourcing, marketing and distribution of active outdoor apparel and footwear.
COWBOYS…like to eat ‘AAA’ Alberta beef! The Metropolitan Grill is Calgary's #1 Restaurant and Lounge Specializing in New World Cuisine. So, we’ll Meet Ya at the Met (Reservations (403)263-5432 or (403)802-2393).
COWBOYS… are always on the road, so the Toss Designs (www.tossdesigns.com) crocodile flask will come in very handy.
COWBOYS…don’t compromise! So they drink the only bottled water that combines elements of exceptional design and uncompromising taste and quality from 1 Litre (www.1litre.com).
AND, even COWBOYS…take pride in their looks. So they use Elizabeth Grant’s Torricelumn Pur Exclusives skincare (www.elizabethgrant.com), and M.A.C. cosmetics (www.maccosmetics.com).
So, pack your 2005 Country Music tote, and come join the celebrations, cowboys, and Country Music in Calgary.
deb.on.air is a Toronto-based niche marketing group that uniquely services the media, event and PR industries. We provide a highly targeted channel for clients to place new, innovative and luxury products directly into the hands of today’s hottest celebrities and VIP audiences. deb.on.air drives media buzz and maximizes exposure for both the event and the brands, creating a memorable experience for all. We enthusiastically seek out Canadian products in order to support local businesses - ultimately, showcasing Canada as a stand-alone market. The success of deb.on.air is a result of effective strategic planning, highly targeted exposure, and direct access to trendsetters, business leaders and the media. deb.on.air is affiliated with Madison & Mulholland (www.madisonandmulholland.com).
For a complete list of contacts and detailed product information, please visit www.thedebonair.com.
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Almost three decades of tradition has created a CCMA Awards show each year that is a world standard. This year, all the stops are being pulled out at the CCMAs, as not only Canada will be watching live on CBC Television September 12 at 8 p.m./9 p.m. AT/9:30 p., but the show will also be aired live in the U.S. on GAC, and for the first time in Australia on CMC.
Backstage to mark the occasion, the show’s performing artists and presenters will receive an exclusive deb.on.air gift bag. “For the CCMA Awards we have taken it to the next level. This year is our first for Country Music, and the gift bags ‘rock’! So expect much more great SWAG to come!”, Look for deb.on.air on behalf of the CCMA Awards to cause a media stir, make celebrities and fans go wild, and raise awareness for one of the greatest, annual entertainment events in Canada: The Canadian Country Music Awards.
The “Incredible Rockin’” tote bag (www.incrediblenovelties.com) includes luxury products that all cowboys, or aspiring cowboys, want and need:
COWBOYS…like to wear custom western wear and apparel, made to order at Rockin’ Cowboy (www.rockincowboy.ca). Note: When Cowboys want to take a break from their trusty hats, they can change into a more ‘rockin’ style with a baseball cap from Fender.
COWBOYS…like to spend time outdoors. For this they will need a Columbia Sportswear (www.columbia.com) soft shell jacket made of Titanium, since Columbia Sportswear Company is a global leader in the design, sourcing, marketing and distribution of active outdoor apparel and footwear.
COWBOYS…like to eat ‘AAA’ Alberta beef! The Metropolitan Grill is Calgary's #1 Restaurant and Lounge Specializing in New World Cuisine. So, we’ll Meet Ya at the Met (Reservations (403)263-5432 or (403)802-2393).
COWBOYS… are always on the road, so the Toss Designs (www.tossdesigns.com) crocodile flask will come in very handy.
COWBOYS…don’t compromise! So they drink the only bottled water that combines elements of exceptional design and uncompromising taste and quality from 1 Litre (www.1litre.com).
AND, even COWBOYS…take pride in their looks. So they use Elizabeth Grant’s Torricelumn Pur Exclusives skincare (www.elizabethgrant.com), and M.A.C. cosmetics (www.maccosmetics.com).
So, pack your 2005 Country Music tote, and come join the celebrations, cowboys, and Country Music in Calgary.
deb.on.air is a Toronto-based niche marketing group that uniquely services the media, event and PR industries. We provide a highly targeted channel for clients to place new, innovative and luxury products directly into the hands of today’s hottest celebrities and VIP audiences. deb.on.air drives media buzz and maximizes exposure for both the event and the brands, creating a memorable experience for all. We enthusiastically seek out Canadian products in order to support local businesses - ultimately, showcasing Canada as a stand-alone market. The success of deb.on.air is a result of effective strategic planning, highly targeted exposure, and direct access to trendsetters, business leaders and the media. deb.on.air is affiliated with Madison & Mulholland (www.madisonandmulholland.com).
For a complete list of contacts and detailed product information, please visit www.thedebonair.com.
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Contact
deb.on.air
debra novack
416-787-0777
www.thedebonair.com
debra novack
416-787-0777
www.thedebonair.com
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