Social Media Company, Sentiment360, Acquires Advanced Conversation Mining Technology from Enkia Corporation
The industry’s first combination of technology, plus the power of people, delivers unparalleled business insight with new artificial intelligence solutions
Atlanta, GA, January 08, 2011 --(PR.com)-- Atlanta based Sentiment360, Inc. a social media monitoring and analytics company announced today that it has completed the acquisition of artificial intelligence text mining technology from Enkia Corporation.
“Enkia’s artificial intelligence technology will allow Sentiment360 to deliver breakthrough semantic search capabilities that will give business users intuitive and powerful real-time access to online social media conversations and trends,” said Sentiment360’s CEO and founder, Gary Cooper. “This will add a tremendous edge to Sentiment360’s current suite of services that already provide the most accurate social media monitoring and analytics in the marketplace.”
The new Sentiment360 technology will allow for the most accurate monitoring of all new media, from social media through to traditional websites. Users will no longer have to enter keywords but will be able to rely on Sentiment360’s offering to find and report on all aspects of online conversations. In addition, the technology will allow users to predict positive and negative conversation trends. The affordable Sentiment360 dashboard solution can be adapted for internal enterprise use as well.
Enkia Corporation, was founded in 1998 by Professor Ashwin Ram, Director of Georgia Tech’s Cognitive Computing Laboratory and includes GE, General Motors, Cox Enterprises and the U.S. Air Force among its clients. “With our current semantic artificial intelligence products and those in development, it was a wise decision for us to partner with Sentiment360. We see this as a perfect blend of technology, marketing and research that will drive the next generation of social media,” said Dr. Ram. “All levels of business, from marketing to risk management and security are looking for the most accurate and cost effective methods of monitoring the massive amounts of online unstructured data. Our product offerings address those needs today using the latest natural language processing techniques,” he added.
About Sentiment360
Originally developed as an offshore IT and back-office services company Global Reach in 2006, Sentiment360 evolved to a business intelligence process as international clients asked for the development of services that could correlate web chatter with the rise and fall of stock prices.
It was quickly determined that the conversation-to-stock price relationships were quantifiable and that Sentiment360 could also be used to discover trends, emerging issues, reputation, sentiment, competitive information and more by searching and analyzing the conversations that take place online.
Within two weeks of the pre-launch in January 2010, Sentiment360 was named by Saatchi & Saatchi NY as a preferred social media listening partner.
In addition, Sentiment360 is working with Fortune 500 companies, global advertising and PR firms and political campaigns providing reporting on a variety of categories from food and beverage and television programming to congressional candidates and issues.
For further information visit: www.sentiment360.com
About Enkia Corporation
Enkia provides artificial intelligence software for web applications. Its state-of-the-art algorithms are based on cognitive science and machine learning research in human memory, data analysis, and pattern discovery. These algorithms make sense of large amounts of web information, distilling it into trends and patterns that can be used for decision making in enterprise and consumer applications. Enkia spun out of Georgia Tech via the Advanced Technology Development Center (ATDC) incubator.
Sentiment360, Inc. Leadership:
Gary Cooper, CEO and co-founder has twenty-four years global sales management experience in technology companies including IBM in the US and Europe. Prior to founding Sentiment360 he founded Global Reach, an IT outsourcing company with offices in Atlanta, Belfast, and Manila.
Scott Marticke, COO and co-founder: Brings extensive PR and global Advertising Agency management expertise including Chiat Day, Young & Rubicam, Grey and Ketchum. He has worked extensively too develop practical applications for emerging media technologies.
Dr. Ashwin Ram is the Director of Georgia Tech’s Cognitive Computing Lab. He has founded three Georgia Tech spinoffs: Enkia Corporation, an artificial intelligence software company, Inquus Corporation, an e-learning company, and Cobot Health Corporation, a healthcare information company.
He received his Ph.D. degree from Yale University. Dr. Ram’s research interests lie in the areas of artificial intelligence and cognitive science, combining fundamental research with an emphasis on real-world problems.
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“Enkia’s artificial intelligence technology will allow Sentiment360 to deliver breakthrough semantic search capabilities that will give business users intuitive and powerful real-time access to online social media conversations and trends,” said Sentiment360’s CEO and founder, Gary Cooper. “This will add a tremendous edge to Sentiment360’s current suite of services that already provide the most accurate social media monitoring and analytics in the marketplace.”
The new Sentiment360 technology will allow for the most accurate monitoring of all new media, from social media through to traditional websites. Users will no longer have to enter keywords but will be able to rely on Sentiment360’s offering to find and report on all aspects of online conversations. In addition, the technology will allow users to predict positive and negative conversation trends. The affordable Sentiment360 dashboard solution can be adapted for internal enterprise use as well.
Enkia Corporation, was founded in 1998 by Professor Ashwin Ram, Director of Georgia Tech’s Cognitive Computing Laboratory and includes GE, General Motors, Cox Enterprises and the U.S. Air Force among its clients. “With our current semantic artificial intelligence products and those in development, it was a wise decision for us to partner with Sentiment360. We see this as a perfect blend of technology, marketing and research that will drive the next generation of social media,” said Dr. Ram. “All levels of business, from marketing to risk management and security are looking for the most accurate and cost effective methods of monitoring the massive amounts of online unstructured data. Our product offerings address those needs today using the latest natural language processing techniques,” he added.
About Sentiment360
Originally developed as an offshore IT and back-office services company Global Reach in 2006, Sentiment360 evolved to a business intelligence process as international clients asked for the development of services that could correlate web chatter with the rise and fall of stock prices.
It was quickly determined that the conversation-to-stock price relationships were quantifiable and that Sentiment360 could also be used to discover trends, emerging issues, reputation, sentiment, competitive information and more by searching and analyzing the conversations that take place online.
Within two weeks of the pre-launch in January 2010, Sentiment360 was named by Saatchi & Saatchi NY as a preferred social media listening partner.
In addition, Sentiment360 is working with Fortune 500 companies, global advertising and PR firms and political campaigns providing reporting on a variety of categories from food and beverage and television programming to congressional candidates and issues.
For further information visit: www.sentiment360.com
About Enkia Corporation
Enkia provides artificial intelligence software for web applications. Its state-of-the-art algorithms are based on cognitive science and machine learning research in human memory, data analysis, and pattern discovery. These algorithms make sense of large amounts of web information, distilling it into trends and patterns that can be used for decision making in enterprise and consumer applications. Enkia spun out of Georgia Tech via the Advanced Technology Development Center (ATDC) incubator.
Sentiment360, Inc. Leadership:
Gary Cooper, CEO and co-founder has twenty-four years global sales management experience in technology companies including IBM in the US and Europe. Prior to founding Sentiment360 he founded Global Reach, an IT outsourcing company with offices in Atlanta, Belfast, and Manila.
Scott Marticke, COO and co-founder: Brings extensive PR and global Advertising Agency management expertise including Chiat Day, Young & Rubicam, Grey and Ketchum. He has worked extensively too develop practical applications for emerging media technologies.
Dr. Ashwin Ram is the Director of Georgia Tech’s Cognitive Computing Lab. He has founded three Georgia Tech spinoffs: Enkia Corporation, an artificial intelligence software company, Inquus Corporation, an e-learning company, and Cobot Health Corporation, a healthcare information company.
He received his Ph.D. degree from Yale University. Dr. Ram’s research interests lie in the areas of artificial intelligence and cognitive science, combining fundamental research with an emphasis on real-world problems.
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Contact
Sentiment360
Lorrie Oaks
404-920-4687
www.sentiment360.com
Lorrie Oaks
404-920-4687
www.sentiment360.com
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