Kevin Kraft, Managing Director, Accenture to Speak at KC’s Social Media as a Business Tool for Financial Institutions and Insurance Companies Live Webcast
New York, NY, January 19, 2011 --(PR.com)-- Kevin Kraft, Managing Director, Accenture to Speak at KC’s Social Media as a Business Tool for Financial Institutions and Insurance Companies Live Webcast
The Knowledge Group/The Knowledge Congress Live Webcast Series, the leading producer of regulatory focused webcasts, has announced today Kevin Kraft, Managing Director, Accenture will speak at a 2-hour webcast entitled “Social Media as a Business Tool for Financial Institutions and Insurance Companies.” This event is scheduled for April 13, 2011 at 3:00 PM - 5:00 PM ET.
About Kevin Kraft
Kevin Kraft is a Senior Executive and responsible for the Distribution and Growth offerings in Accenture's U.S. Life Insurance practice and has over twenty (20) years experience designing and executing revenue and growth strategies for leading Financial Services companies. Kevin has expertise in all aspects of customer lifecycle management, including customer segmentation and profiling, market coverage (sales and service), and resulting profitability and behavior. Kevin has been a pioneer in leveraging the contact center as a strategic channel to improve customer profitability and improve the customer's experience with a variety of brands. He has also authored numerous articles and is a frequent speaker on insurance, banking, wealth management, and customer engagement topics.
Mr. Kraft holds a M.B.A. in Finance from the University of Chicago and a B.S. in Computer Science from Purdue University.
About Accenture
Accenture is a global management consulting, technology services and outsourcing company. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world's most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments.
For more information about Kevin Kraft and Accenture, please visit: http://www.accenture.com/
Event Synopsis:
Social media is no longer a trend aimed at capturing only the interest of Gen-Y consumers – it has gone mainstream. In fact, one of the largest growing segments in this area is people over 50 years of age.
Insurance companies and financial institutions are spearheading the use of social media as a business tool. Given the growing size and age of the social media’s audience we can’t afford not to understand how to leverage it to grow and strengthen our business.
About The Knowledge Group, LLC/The Knowledge Congress Live Webcast Series
The Knowledge Group, LLC brings together the world's leading authorities and industry participants through informative two-hour webcasts that study the impact of changing regulations and help businesses succeed through proper regulatory compliance.
Contact information:
The Knowledge Group, LLC/The Knowledge Congress Live Webcast Series
http://www.knowledgecongress.org
info@knowledgecongress.org
###
The Knowledge Group/The Knowledge Congress Live Webcast Series, the leading producer of regulatory focused webcasts, has announced today Kevin Kraft, Managing Director, Accenture will speak at a 2-hour webcast entitled “Social Media as a Business Tool for Financial Institutions and Insurance Companies.” This event is scheduled for April 13, 2011 at 3:00 PM - 5:00 PM ET.
About Kevin Kraft
Kevin Kraft is a Senior Executive and responsible for the Distribution and Growth offerings in Accenture's U.S. Life Insurance practice and has over twenty (20) years experience designing and executing revenue and growth strategies for leading Financial Services companies. Kevin has expertise in all aspects of customer lifecycle management, including customer segmentation and profiling, market coverage (sales and service), and resulting profitability and behavior. Kevin has been a pioneer in leveraging the contact center as a strategic channel to improve customer profitability and improve the customer's experience with a variety of brands. He has also authored numerous articles and is a frequent speaker on insurance, banking, wealth management, and customer engagement topics.
Mr. Kraft holds a M.B.A. in Finance from the University of Chicago and a B.S. in Computer Science from Purdue University.
About Accenture
Accenture is a global management consulting, technology services and outsourcing company. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world's most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments.
For more information about Kevin Kraft and Accenture, please visit: http://www.accenture.com/
Event Synopsis:
Social media is no longer a trend aimed at capturing only the interest of Gen-Y consumers – it has gone mainstream. In fact, one of the largest growing segments in this area is people over 50 years of age.
Insurance companies and financial institutions are spearheading the use of social media as a business tool. Given the growing size and age of the social media’s audience we can’t afford not to understand how to leverage it to grow and strengthen our business.
About The Knowledge Group, LLC/The Knowledge Congress Live Webcast Series
The Knowledge Group, LLC brings together the world's leading authorities and industry participants through informative two-hour webcasts that study the impact of changing regulations and help businesses succeed through proper regulatory compliance.
Contact information:
The Knowledge Group, LLC/The Knowledge Congress Live Webcast Series
http://www.knowledgecongress.org
info@knowledgecongress.org
###
Contact
The Knowledge Congress
Thomas LaPointe, Jr., Executive Director
1.800.578.4370
www.knowledgecongress.org
Therese Lumbao, Director
Account Management & Member Services
tlumbao@knowledgecongress.org
Thomas LaPointe, Jr., Executive Director
1.800.578.4370
www.knowledgecongress.org
Therese Lumbao, Director
Account Management & Member Services
tlumbao@knowledgecongress.org
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