Media Analyst Pinpoints Problems with Russian Sell-Off of State Media Holdings

New Britain, CT, January 20, 2011 --(PR.com)-- Is the Russian government trying to cash in on the sale of worthless media properties? That pointed question was asked by media business analyst William Dunkerley in his analytical report "Medvedev's Tough Sell" carried in the January 19 edition of the Moscow Times. He questions whether all of the government's media holdings actually have any commercial value. Many are losing money, he points out.

In the most recent State of the Nation address, President Dmitry Medvedev announced intentions to divest the government of its extensive media holdings. Dunkerley applauds Medvedev's desire to get the government out of the media business and let media decisions to be made independently. His analysis, however, calls into question the practicality of the sell-off plan.

The analysis can be seen here: http://www.themoscowtimes.com/print/article/medvedevs-tough-sell/429191.html

The analysis identifies a number of obstacles that might keep Medvedev's sell-off plan from ever achieving its objectives. Dunkerley concludes it would be more productive if the state were to "create the conditions for truly consumer-centered media outlets to emerge and thrive."

Dunkerley is principal of William Dunkerley Publishing Consultants, a leading firm providing business consulting and organization development services. He is a recognized expert on the business needs of media enterprises in the former Soviet Union and Eastern Europe. His firm is based in New Britain, CT, USA.

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