INVISTA Announces New CORDURA® Fabric Collections from Participating Fabric Mills

Dong Jin, Tweave, and Industrias Texteis Milagre Premier New Collections at 2011 Outdoor Retailer Winter Market Trade Show

Wichita, KS, January 22, 2011 --(PR.com)-- INVISTA’s CORDURA® brand team and participating mills will debut their latest collections of CORDURA® fabric technologies at the 2011 Outdoor Retailer Winter Market trade show in Salt Lake City, Utah, from Thursday, Jan. 20 to Sunday, Jan. 23.

The showcased innovative fabric collections were developed by Korean-based Dong Jin, an authorized CORDURA® fabric mill for more than 20 years; Massachusetts-based Tweave, LLC fabric mill an authorized CORDURA® fabric mill for more than 15 years; and Brazil-based Industrias Texteis Milagre (ITM), an authorized CORDURA® fabric mill since 2003.

“INVISTA’s CORDURA® brand team is excited to work with our authorized CORDURA® fabric mills to offer a number of innovative durable fabric technologies,” said Cindy McNaull, global CORDURA® brand and marketing director. “We are thrilled to debut these diverse fabric offerings to the winter lifestyle and outdoor industries.”

Details on the exciting new fabric collections are as follows:

Dong Jin International Corporation:
• 315/500D BOX-RIP CORDURA® fabric – Based on INVISTA’s 315D ‘air bag’ fiber technology and in combination with 500D CORDURA® Classic fabric technology, this hybrid fabric offers light weight strength and exceptional durability for bag, pack, and accessory applications.

Tweave, LLC:
• Stretch CORDURA® Classic fabrics – Tweave, LLC will showcase five new stretch offerings (styles 520X, 1013SC, 1013C, R&D #145 and R&D #146) based on 330D, 500D and 1000D CORDURA® Classic fabric technology in combination with spandex and LYCRA® fibers. Targeted at the performance apparel, footwear, and hard goods markets, these stretch CORDURA® Classic fabrics add a rugged durable performance component to the Tweave, LLC styles and offer exceptional tear and abrasion resistance, as well as long-lasting durability.

Industrias Texteis Milagre:
• The SUPERFAB 4507 collection featuring CORDURA® Classic fabric technology offers a high level of resistance for abrasions, water penetration, and perforation – all tested and approved according to EN ISO 13595-1 (Impact Abrasion Resistance), Satra TM 77/1992 (Water Penetration Resistance) and EN 388 (Perforation Resistance). SUPERFAB 4507 is a tough yet flexible textile designed to bring ergonomic support when used in both the shaft and tongue of boot paneling. SUPERFAB 4507 utilizes INVISTA’s nylon 6,6-based CORDURA® Classic fabric technology and is targeted for outdoor, military and motorcycle footwear applications.

The new fabric collections will be on display at the Outdoor Retailer Winter Market tradeshow in Salt Lake City, Utah, from Thursday, Jan. 20 to Sunday, Jan. 23. Stop by the CORDURA® brand booth (#39210) for a first-hand look and to make appointments with our authorized mills. For more information or to schedule an appointment for viewing, please visit www.CORDURA.com.

About Dong Jin International Corporation
Dong Jin International Corporation is a specialized manufacturer with the vertical manufacturing capabilities of yarn spinning, weaving, dyeing, finishing and coating CORDURA® fabrics, plus nylon and polyester oxfords. Since opening its first mill in 1979, Dong Jin International Corporation has established branch offices in Seoul, Hong Kong and Los Angeles. The company’s broad geographic presence has helped to reinforce sales competitiveness within the global market and increase supply chain support for international brands such as INVISTA’s CORDURA® brand fabric.

About Tweave, LLC.
Tweave was founded in 1951, and has been privately owned until the recent acquisition by Gehring Textiles in September of 2008. More than 30 years ago, Tweave became the first weaving mill in the world to produce spandex containing fabrics. Today, the mill is a leader in stretch woven technology. For more information visit, www.tweave.com.

About Industrias Texteis Milagre
ITM was the first qualified CORDURA® fabric mill in Brazil, over 32 years ago. ITM specializes in the development of CORDURA® fabrics with functional finishes including UV protection, waterproof breathable membranes, sanitized silver ion antimicrobial protection, mosquito-free vector protection and infrared treatments. ITM’s broad portfolio of innovative CORDURA® fabrics are targeted at a variety of market segments, including functional garments, backpacks and luggage, motorcycle apparel, outdoor apparel, footwear and more.

About CORDURA® brand
INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™. Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a registered trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps in and used with an ®, and it must be followed by the word “brand” or “fabric.”

To learn more about INVISTA’s CORDURA® brand, end-use products, and marketing tools please visit www.CORDURA.com and follow on Facebook http://facebook.com/CORDURABrand and Twitter http://twitter.com/CORDURAbrand.

About INVISTA
INVISTA is one of the world’s largest integrated producers of polymers and fibers, primarily for nylon, spandex and polyester applications. With a business presence in over 20 countries, INVISTA’s global businesses deliver exceptional value for their customers through technology innovations, market insights and a powerful portfolio of global trademarks including: ADI-PURE®, ANTRON®, AVORA®, C12™, COMFOREL®, COOLMAX®, CORDURA®, CORFREE®, DACRON®, DBE®, DYTEK®, FRESHFX®, LYCRA®, PERFORMA™, POLARGUARD®, POLYSHIELD®, POLYCLEAR®, SOLARMAX®, STAINMASTER®, SUPPLEX®, SUPRIVATM, TACTEL®, TACTESSE®, TERATE®, TERATHANE® and THERMOLITE®. For more information, visit www.INVISTA.com.

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CORDURA (R) Brand Fabrics
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www.cordura.com
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