San Francisco Luxury Home Sales, Prices Up Slightly, Coldwell Banker Residential Brokerage Reports

San Francisco, CA, January 23, 2011 --(PR.com)-- Luxury home sales and the median sale price in San Francisco moved slightly higher once again in the fourth quarter of last year, according to Coldwell Banker Residential Brokerage, the Bay Area’s leading luxury real estate services company.

A total of 56 homes sold for more than $2 million during the quarter from October through December, up 1.8 percent from the previous quarter and the fourth quarter 2009. Additionally, the median sale price of multi-million-dollar properties rose 3 percent to $2,625,000 compared to the previous year. However the median was off 11.6 percent from third quarter of 2010.

Other market indicators improved in the fourth quarter of last year. It took an average of just 60 days to sell a multi-million-dollar home in the city, down from 91 days during the same period last year and 70 days in the previous quarter. And the upper end of the luxury market continued strengthening with 24 properties selling for $3 million and above, up from 17 a year ago.

The figures were derived from Multiple Listing Service data of all homes sold in San Francisco for more than $2 million during the second quarter.

“There definitely has been a lot more optimism in the market lately,” said Rick Turley, president of Coldwell Banker Residential Brokerage in the Bay Area. “The stock market has shown strong gains over the past year or two and high-end buyers are starting to feel more confident about the economic recovery, both in the U.S. and here in the Bay Area.”

Turley added that buyers are realizing that there are unusually good opportunities in the marketplace as we enter the new year. “This is a rare situation where you still have interest rates near record low levels at the same time that home prices are extremely affordable and inventory is plentiful,” he said. “I think buyers understand that these conditions won’t last forever, especially as the economy gains momentum.”

Some key findings from the third quarter Coldwell Banker Residential Brokerage luxury report:

The most expensive sale in San Francisco was a four-bedroom, six-bath nearly 5,000-square-foot Pacific Heights property that sold for $9.5 million;
Zip codes 94123 and 94114 had the most multi-million-dollar sales with 11 apiece, followed by 94118 with 10;
It took an average of 60 days to sell a multi-million-dollar home in the city, down from 70 days the previous quarter and 91 days during the same period last year;
Sellers on average received 98 percent of their asking price, up from 97 percent the previous quarter and level with a year ago.

The San Francisco Luxury Market Report is a quarterly report by Coldwell Banker Residential Brokerage, a specialist in high-end real estate sales. Through its internationally renowned Coldwell Banker Previews® program, the company is recognized around the world for its expertise in the luxury housing market.

Coldwell Banker Residential Brokerage serves San Francisco with five offices. For more information, please call 925-275-3085.

About Coldwell Banker Residential Brokerage

Coldwell Banker Residential Brokerage is the largest residential real estate brokerage in Northern California and serves the markets from Monterey to Tahoe and nearly every market in between. The company has 58 office locations and more than 3,300 sales associates throughout Northern California. Last year the company handled more than 16% of all home sales in the Bay Area, more than double its nearest competitor. Through its internationally renowned Coldwell Banker Previews® program, the company leads the luxury home market, selling more than 27% of properties that sold for more than $3 million and more than 33% of homes priced above $5 million. Coldwell Banker Residential Brokerage is part of NRT LLC, the nation’s largest residential real estate brokerage company. NRT has 760 offices and 46,000 sales associates operating in more than 35 major metropolitan areas. A subsidiary of Realogy Corporation, NRT operates Realogy’s company-owned real estate brokerage offices. For more information please visit www.CaliforniaMoves.com or call 925.275.3085. DRE # 00313415.

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