Trade Show Boost from TeleArk Provides New Lead Generation Service

Virginia Beach, VA, February 16, 2011 --(PR.com)-- This week lead generation firm TeleArk, LLC introduced Trade Show Boost, a service that increases attendance, leads, and sales for companies who have a booth at trade shows.

The service also works to promote webinars, seminars, and other similar events. Trade Show Boost improves attendance and, through a variety of promotional activities, improves sales and ROI.

This is especially important for firms who often feel trade shows are wasted opportunities. "It's not unusual for trade show booths to get little notice, have few visitors, and get poor leads. TeleArk's Trade Show Boost can greatly improve your attendance while bringing you hot prospects who can generate sales for weeks and months to come," said Chris Machut, TeleArk president.

Trade Show Boost can include a variety of promotional strategies including:

* An email campaign in advance of the Trade Show to generate higher interest and improve attendance. This gives trade show booths a far higher return on investment.

* Contact registered attendees to promote awareness of a particular business. This pre-event promotion effort makes sure the booth and client are noticed by all attendees, furthering the client's name and brand awareness.

* Make phone calls to attendees to provide a higher level and more personal promotional approach

Trade Show Boost also schedules attendees for one-on-one appointments with the client's sales team. Reminder emails are sent right before the trade show to reduce no-shows.

Trade Show Boost also follows up with interested prospects after the trade show. "Follow-up is the crucial step every business knows they need to complete after a trade show, yet few have time for it. Our Trade Show Boost guarantees to cold call all your trade show leads after the event. That can give you a big boost in sales," Machut said.

TeleArk provides a wide range of full-service B2B lead generation strategies. Businesses of all sizes outsource a portion of their sales effort to TeleArk's teams of marketers and sales people. This is part of a growing trend toward Sales Process Outsourcing (SPO) being used widely by firms to increase sales while cutting costs and waste.

TeleArk offers lead generation, sales prospecting, appointment setting, invitation to seminars and trade shows, phone surveys, customer database cleansing, and more. TeleArk also provides order taking and customer service support.

Recently TeleArk was awarded an A plus rating by the Better Business Bureau. "In a time when some are paying to get a top rating, we received ours unsolicited. That's really saying something in our challenging industry. TeleArk takes pride in giving our clients the very best lead generation service available," Machut said.

###