Smith and Jones Launches Cricket Ka Tadka

Mumbai, India, February 19, 2011 --(PR.com)-- Smith and Jones Instant Noodles, Sauces and Cooking Pastes has launched a Unique Cricket Coaching clinic called Cricket Ka Tadka. This is a series of videos which step by step teach various elements of Cricket including Batting, Bowling and Fielding. It is being launched as a Youtube channel http://www.youtube.com/cricketkatadka . It is also being made available on all other Digital platforms like Video on Demand on DTH, IPTv and Cable TV as well as on Mobile phone networks. The program has been designed in Association with The World Cricket Academy- the brainchild of late Mr Raj Singh Dungarpur- the former President of BCCI. WCA programmes run in Mumbai and Mohali India, Sydney and Perth, Australia, Durban and Pretoria South Africa, Colombo, Sri Lanka, Bridgetown, Barbados, Surrey, England; offering opportunities for cricketers to learn from cricketers to improve their skills and learn nuances in varying conditions. The Expert Coaching in Smith and Jones Cricket Ka Tadka has been imparted by Mr Zubin Bharucha ex Mumbai Ranji Player and Current batting coach of IPL team Rajasthan Royals.

Ajaay Gupta, CMD Capital Foods Ltd, the brand owners of Smith and Jones said, "Smith and Jones is embarking on an ambitious Content driven long term initiative. We are working with Zubin to bring best of class Videos for kids between 10-20 who wish to learn Professional Cricketing by seeing and doing but may not have the opportunities or resource. We are starting with Cricket but we will gradually endeavor to bring home to people Expert yet Easy and exciting DIY and other interesting content across various interest areas. All Media will be Digital over the next few years and Smith and Jones is making a major commitment to the same. "

About Smith and Jones
Smith & Jones is an International Food brand launched in 1996. It has a range of products like Ketchup, Sauces, Cooking Pastes, Baked Beans and Instant Noodles. Its endeavor is to help the Indian housewife in the kitchen from morning to night. Smith & Jones is brought to market by Capital Foods Ltd- The fastest growing food company in India www.capitalfoods.co.in. Capital Foods Ltd is HACCP and ISO 22000 certified so world class quality is expected.

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