The Best of Lehigh Valley's Leaders Featured in Book by Thomas Allen Malm

Bethlehem, PA, February 25, 2011 --(PR.com)-- When the business climate in America was facing its worst economic downturn since the 1920's, the practices of the key business leaders in one of the fastest growing markets in America was newsworthy. That is the premise behind strategic business consultant Thomas Allen Malm's recently released book Transforming To Grow, Profiles of Change From the Lehigh Valley. Published by Brainworks Books, the 195 page paperback highlights the philosophies and practices of the Top CEO's on the Lehigh Valley, a community said to be the second fastest growing Market Statistical Area in the northeast.

"It's impossible to separate the success of this community from the ideas and philosophies that guide the area's businesses," Malm said. "The success of these entities clearly comes from thoughtful, systematic management that empowers employees to make successful contributions where they matter most." Malm captures the vision of the leaders from the Lehigh Valley Economic Development Corporation, Lehigh Valley Health Network, Lehigh University, Victaulic, B. Braun, St. Luke's Hospital, Alvin H. Butz Inc, Jaindl Family Farms, Rodale Inc, Greater Lehigh Valley Chamber of Commerce and Habitat for Humanity. He also sits down with former Pennsylvania Governor Tom Ridge to discuss the cultural challenges behind the creation of the Department of Homeland Security.

The companies profiled include several that were family-owned and that have survived over several decades through third and fourth generation descendants. Others were non-profits that executed their missions through the best practices in organizational leadership and strategic management. "Even in the early months of 2009, there were no rash actions to respond to the drastic conditions of the market," Malm said. "None of these leaders lost sight of the greater vision for their enterpises, they all stayed focused on their long-term mission and acted systematically to stay on course."

The profiles of these company leaders first appeared as a series in Valley Social Magazine and were prompted by Malm's 2009 Book, Absolutely Vulnerable, The Crisis of Strategic Business Planning in America (Brainworks Books).

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