Write My Site Welcomes Google’s Farmer Update
Hammersmith, United Kingdom, March 11, 2011 --(PR.com)-- Digital content agency Write My Site has issued a statement in support of the recent Google ‘Farmer’ update, which aims to penalise poor quality content farms.
The so-called ‘Farmer’ update, launched in the US on 24th February, is Google’s first serious crack-down on low quality content, affecting 11.8% of search queries. The aim of the update is to bury ‘content farms’ containing poor quality articles written for no other purpose than to repeat certain keywords and build links.
The full statement, released by Write My Site's Managing Director Emily Hill, reads as follows:
"Write My Site believes the recent Google 'Farmer' update signals a new age of high quality, original web content. For years we’ve had to fight a real battle against content farming. Not only does poor quality content clog up the SERPs with spam, it also damages brands’ reputations when their agencies spread this junk around the web in their name. For this reason the algorithm change is a welcome measure.
"We do, however, have a concern that reputable sites like Ezinearticles.com – which saw its traffic plunge by 35% the day after the update – have been unfairly penalised. It's unfair that Ezinearticles.com has been labelled a content farm when it already has stringent editorial controls in place to weed out spam. Established, humanly-edited article syndication sites should not be lumped in with the thousands of automated content farms that implement no editorial controls. Ezinearticles.com already rejects content that is advertorial, or has too high a keyword density.
“If Google can work with the established article syndication sites to agree editorial boundaries, there’s no reason why this update shouldn’t be considered a very good thing indeed. We’d love to see the back of keyword-stuffed articles that offer no value to users, in order to make way for informative, engaging, original content that people – as well as search engines – love to read. After all, that’s what article marketing, done properly, is all about.”
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Write My Site develops and implements content strategies for clients who want to create an energetic online presence with well-written, SEO-friendly, websites, blogs and articles. The company uses a network of UK-based, professional writers who can write content in any style for any industry. A Quality Guarantee comes with all of its work: if a client is less than 100% delighted, the content will be redrafted free of charge. All content is optimised for search as well as for users.
www.writemysite.co.uk
Press contact information
For more information, please contact:
Claire Kerr, Kerrmunications
claire@kerrmunications.co.uk
020 8681 1581 / 07812 340411
Photography is available – contact claire@kerrmunciations.co.uk
The so-called ‘Farmer’ update, launched in the US on 24th February, is Google’s first serious crack-down on low quality content, affecting 11.8% of search queries. The aim of the update is to bury ‘content farms’ containing poor quality articles written for no other purpose than to repeat certain keywords and build links.
The full statement, released by Write My Site's Managing Director Emily Hill, reads as follows:
"Write My Site believes the recent Google 'Farmer' update signals a new age of high quality, original web content. For years we’ve had to fight a real battle against content farming. Not only does poor quality content clog up the SERPs with spam, it also damages brands’ reputations when their agencies spread this junk around the web in their name. For this reason the algorithm change is a welcome measure.
"We do, however, have a concern that reputable sites like Ezinearticles.com – which saw its traffic plunge by 35% the day after the update – have been unfairly penalised. It's unfair that Ezinearticles.com has been labelled a content farm when it already has stringent editorial controls in place to weed out spam. Established, humanly-edited article syndication sites should not be lumped in with the thousands of automated content farms that implement no editorial controls. Ezinearticles.com already rejects content that is advertorial, or has too high a keyword density.
“If Google can work with the established article syndication sites to agree editorial boundaries, there’s no reason why this update shouldn’t be considered a very good thing indeed. We’d love to see the back of keyword-stuffed articles that offer no value to users, in order to make way for informative, engaging, original content that people – as well as search engines – love to read. After all, that’s what article marketing, done properly, is all about.”
###
Write My Site develops and implements content strategies for clients who want to create an energetic online presence with well-written, SEO-friendly, websites, blogs and articles. The company uses a network of UK-based, professional writers who can write content in any style for any industry. A Quality Guarantee comes with all of its work: if a client is less than 100% delighted, the content will be redrafted free of charge. All content is optimised for search as well as for users.
www.writemysite.co.uk
Press contact information
For more information, please contact:
Claire Kerr, Kerrmunications
claire@kerrmunications.co.uk
020 8681 1581 / 07812 340411
Photography is available – contact claire@kerrmunciations.co.uk
Contact
Write My Site
Claire Kerr
020 8681 1581
http://www.writemysite.co.uk
claire@kerrmunications.co.uk
07812 340411
Claire Kerr
020 8681 1581
http://www.writemysite.co.uk
claire@kerrmunications.co.uk
07812 340411
Contact
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