The Kickin' Chicken Restaurant Group Selects SMITH to Assist with the First Out-of-State Location in Fayetteville
Fayetteville, NC, March 11, 2011 --(PR.com)-- SMITH Advertising, a fully integrated advertising and marketing agency, has been selected by The Kickin’ Chicken, a restaurant group headquartered in Charleston, S.C., to assist the company with its first out-of-state location in Fayetteville, N.C.
Founded in Charleston, S.C., in 1997 by two friends who attended The University of South Carolina, The Kickin’ Chicken is a restaurant group featuring a variety of chicken dishes, including its signature fresh hand-breaded fingers and wings in over 24 flavors. The restaurants serve appetizers, soups, salads, sandwiches and specialty wraps, as well as burgers and vegetarian offerings. With five locations in the Charleston and surrounding area, the group recently opened its first out-of-state location in Fayetteville in mid 2010 and has signed its first franchise to open in Bluffton, S.C., later this year.
“SMITH is excited to be working with The Kickin’ Chicken,” said Gary Smith, President and CEO of SMITH. “Within five weeks of beginning our agency-client relationship, sales for the Fayetteville location have more than doubled. We credit these outstanding initial results of the work we’ve done with The Kickin’ Chicken to the integration of traditional and social media working in unison that SMITH brings to the table. We look forward to continued success with The Kickin’ Chicken.”
SMITH is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. The 37-year-old firm offers fully integrated services that include brand development, account planning, marketing research, social media marketing, dialog management, interactive services, creative, media planning/buying and public relations.
SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands, including Papa John’s, Hershey, Ruth's Chris, Microsoft, Harley Davidson, Southeastern Regional Medical Center, First Bank of N.C., S.C. and Va., Jeep and Miller, as well as leading travel destinations such as Hilton Head Island, Augusta, Sarasota, Asheville, North Carolina's Brunswick Islands, Charlotte Harbor & the Gulf Islands, Fl., and Blowing Rock, N.C.
For more information on SMITH Advertising, call (910) 222-5071 or visit www.smithadv.com.
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Founded in Charleston, S.C., in 1997 by two friends who attended The University of South Carolina, The Kickin’ Chicken is a restaurant group featuring a variety of chicken dishes, including its signature fresh hand-breaded fingers and wings in over 24 flavors. The restaurants serve appetizers, soups, salads, sandwiches and specialty wraps, as well as burgers and vegetarian offerings. With five locations in the Charleston and surrounding area, the group recently opened its first out-of-state location in Fayetteville in mid 2010 and has signed its first franchise to open in Bluffton, S.C., later this year.
“SMITH is excited to be working with The Kickin’ Chicken,” said Gary Smith, President and CEO of SMITH. “Within five weeks of beginning our agency-client relationship, sales for the Fayetteville location have more than doubled. We credit these outstanding initial results of the work we’ve done with The Kickin’ Chicken to the integration of traditional and social media working in unison that SMITH brings to the table. We look forward to continued success with The Kickin’ Chicken.”
SMITH is an advertising and marketing agency driven by discovering what makes people who they are and what motivates their decisions, and then planning strategic communications accordingly. The 37-year-old firm offers fully integrated services that include brand development, account planning, marketing research, social media marketing, dialog management, interactive services, creative, media planning/buying and public relations.
SMITH’s clients include regional, national and global companies in travel and tourism, healthcare, consumer products, real estate and financial services. The SMITH team has honed its planning and creative skills on blue-chip and Fortune 500 brands, including Papa John’s, Hershey, Ruth's Chris, Microsoft, Harley Davidson, Southeastern Regional Medical Center, First Bank of N.C., S.C. and Va., Jeep and Miller, as well as leading travel destinations such as Hilton Head Island, Augusta, Sarasota, Asheville, North Carolina's Brunswick Islands, Charlotte Harbor & the Gulf Islands, Fl., and Blowing Rock, N.C.
For more information on SMITH Advertising, call (910) 222-5071 or visit www.smithadv.com.
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SMITH
Gary Smith
910-222-5071
www.smithadv.com
Gary Smith
910-222-5071
www.smithadv.com
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