RiechesBaird Named One of the Top B-to-B Corporate Branding Agencies in the U.S. for 10th Consecutive Year
Leading business-to-business corporate branding development and creation firm named one of the nation's top b-to-b branding agencies in the United States for 10th consecutive year.
Irvine, CA, March 19, 2011 --(PR.com)-- RiechesBaird, a leading business-to-business corporate branding development and creation firm with offices in California and New York, has been named – for the 10th consecutive year – one of the nation’s top b-to-b branding agencies in the United States by BtoB Magazine. Winners are selected based on the percentage of overall business that is b-to-b, new client wins, innovative campaigns and other criteria.
“We are honored and humbled to once again be recognized as a leader in the competitive b-to-b market,” said Ryan Rieches, co-founder and CEO of RiechesBaird. “Being chosen as one of the nation’s top corporate branding agencies by BtoB Magazine for 10 consecutive years is a testament to the entire RiechesBaird team’s dedication to create the world’s most successful b-to-b brands for our clients.”
“To continue to earn this position as one of the top B2B agencies in the country demonstrates our commitment to seek greatness and promote it fearlessly,” said Ray Baird, co-founder and president of RiechesBaird. “Our brand strategy firm has experience developing hundreds of brands, and we revel in creating a thoughtful brand strategy that delivers results and positions our clients for growth.”
RiechesBaird, a leader in corporate branding, specializes in building the value of B2B companies like American Airlines Cargo, Toyota, Sharp, Constellation Energy and Linksys, a division of Cisco. With offices in California and New York, RiechesBaird provides local service to their ever-growing group of marquee clients on both coasts.
Over the past year, RiechesBaird helped many clients improve their market share. With Pegasystems, a fast-growing software company, they successfully instituted the concept of Challenger Branding –using disruptive brand strategies and creative concepts to fight against the status quo and mammoth brands. RiechesBaird created a brand position, creative expression and language to reenergize the brand and differentiate Pegasystems from the competition.
Another client, Hoag Memorial Hospital Presbyterian, has been a respected and nationally recognized health care leader in Newport Beach, CA for nearly 60 years. Last year they decided to expand and open a new hospital in Irvine, CA to complement a network of seven health centers, more than 1,300 physicians, 5,000 employees and 2,000 volunteers. RiechesBaird conducted research and created a new brand strategy building on the reputation of the Hoag name. The updated Hoag brand identity expresses the new vision and vitality of the organization, unifying its many operating business units under a master brand. RiechesBaird helped launch the evolved brand both internally and externally, introduced the community to the new hospital and initiated a comprehensive marketing campaign introducing the new brand’s promise of distinction.
These success stories helped secure RiechesBaird’s inclusion in the “Top Small Agency” rankings by B2B Magazine. Their prestigious “B2B Top Agencies Special Report” includes agencies that have a significant amount of B2B business, key clients and range of services. The magazine noted that over the last year RiechesBaird increased revenue by 25%, opened a New York office, added new clients including Constellation Energy and ICU Medical, and launched major campaigns for American Airlines Cargo and Hoag Hospital.
About RiechesBaird
RiechesBaird is a brand creation and development firm that specializes in building the value of B2B companies. Unlike consulting firms that focus on business strategy and advertising agencies that focus on execution, RiechesBaird performs both to create strong, enduring brands, and integrates them seamlessly to drive growth. RiechesBaird has been ranked among “The Top 25 B2B Agencies in the U.S.” for 10 consecutive years running by BtoB Magazine. The firm offers deep domain expertise by focusing on five major practice areas: energy, building products, manufacturing, life sciences, and technology. Clients include Entergy Corporation, American Airlines Cargo, Rohl, Pegasystems, Edwards Lifesciences and Linksys, a division of Cisco. For more information about RiechesBaird and corporate branding, visit www.riechesbaird.com or call 949-586-1200.
###
“We are honored and humbled to once again be recognized as a leader in the competitive b-to-b market,” said Ryan Rieches, co-founder and CEO of RiechesBaird. “Being chosen as one of the nation’s top corporate branding agencies by BtoB Magazine for 10 consecutive years is a testament to the entire RiechesBaird team’s dedication to create the world’s most successful b-to-b brands for our clients.”
“To continue to earn this position as one of the top B2B agencies in the country demonstrates our commitment to seek greatness and promote it fearlessly,” said Ray Baird, co-founder and president of RiechesBaird. “Our brand strategy firm has experience developing hundreds of brands, and we revel in creating a thoughtful brand strategy that delivers results and positions our clients for growth.”
RiechesBaird, a leader in corporate branding, specializes in building the value of B2B companies like American Airlines Cargo, Toyota, Sharp, Constellation Energy and Linksys, a division of Cisco. With offices in California and New York, RiechesBaird provides local service to their ever-growing group of marquee clients on both coasts.
Over the past year, RiechesBaird helped many clients improve their market share. With Pegasystems, a fast-growing software company, they successfully instituted the concept of Challenger Branding –using disruptive brand strategies and creative concepts to fight against the status quo and mammoth brands. RiechesBaird created a brand position, creative expression and language to reenergize the brand and differentiate Pegasystems from the competition.
Another client, Hoag Memorial Hospital Presbyterian, has been a respected and nationally recognized health care leader in Newport Beach, CA for nearly 60 years. Last year they decided to expand and open a new hospital in Irvine, CA to complement a network of seven health centers, more than 1,300 physicians, 5,000 employees and 2,000 volunteers. RiechesBaird conducted research and created a new brand strategy building on the reputation of the Hoag name. The updated Hoag brand identity expresses the new vision and vitality of the organization, unifying its many operating business units under a master brand. RiechesBaird helped launch the evolved brand both internally and externally, introduced the community to the new hospital and initiated a comprehensive marketing campaign introducing the new brand’s promise of distinction.
These success stories helped secure RiechesBaird’s inclusion in the “Top Small Agency” rankings by B2B Magazine. Their prestigious “B2B Top Agencies Special Report” includes agencies that have a significant amount of B2B business, key clients and range of services. The magazine noted that over the last year RiechesBaird increased revenue by 25%, opened a New York office, added new clients including Constellation Energy and ICU Medical, and launched major campaigns for American Airlines Cargo and Hoag Hospital.
About RiechesBaird
RiechesBaird is a brand creation and development firm that specializes in building the value of B2B companies. Unlike consulting firms that focus on business strategy and advertising agencies that focus on execution, RiechesBaird performs both to create strong, enduring brands, and integrates them seamlessly to drive growth. RiechesBaird has been ranked among “The Top 25 B2B Agencies in the U.S.” for 10 consecutive years running by BtoB Magazine. The firm offers deep domain expertise by focusing on five major practice areas: energy, building products, manufacturing, life sciences, and technology. Clients include Entergy Corporation, American Airlines Cargo, Rohl, Pegasystems, Edwards Lifesciences and Linksys, a division of Cisco. For more information about RiechesBaird and corporate branding, visit www.riechesbaird.com or call 949-586-1200.
###
Contact
Cornerstone Communications
John Christensen
949-735-0394
www.cornerstonecomms.com
John Christensen
949-735-0394
www.cornerstonecomms.com
Contact
Categories