Appliance Repair Pro in Louisville, KY, Partners with SEO Firm to Aid Local Homeowners

Louisville, KY, April 02, 2011 --(PR.com)-- Broughton Appliance Repair, an appliance expert in Louisville, KY, has partnered with Prospect Genius, a leading local online advertising firm, in order to reach more local customers on the Internet. In the new age of technology, Internet visibility is vital to the success of a small business. Therefore, by partnering with a company that specializes in search engine optimization like Prospect Genius, Broughton Appliance Repair has made it easier for prospective customers to find their service company when looking for a local appliance repair professional online.

SEO can be extremely important for a small business like Broughton Appliance Repair because it helps increase their visibility online. Accessibility for customers can be key in helping a local appliance repair company connect with area residents who need their services. As Broughton Appliance Repair Owner Richard Broughton states, "We needed to increase our online presence to attract more customers. The Prospect Genius program helps us do that effectively."

In today's increasingly technological society, homeowners frequently turn to online resources for help finding a local appliance repair service. Search engines are one of the first places many people go when looking for an appliance specialist, so if a small appliance repair company isn't showing up on search engine results pages, they can be losing out on business.

Matt Gallo, a Web marketing specialist at Prospect Genius, says, "At Prospect Genius, our SEO team uses the latest online marketing strategies to make certain Broughton Appliance Repair is achieving the best possible search engine results rankings. We're excited to be working with this local, family-owned business to help ensure they get the maximum Internet exposure they need to compete with national chains in their community."

Prospect Genius is a Web-based company that uses SEO to increase the Internet visibility of businesses like Broughton Appliance Repair. Research has proven that the higher a company is on a search engine results page, the more traffic it gets. This means that it is quite important for small businesses like Broughton Appliance Repair to improve their search results in order to attract more customers. SEO works within search engine guidelines to move local businesses to a higher ranking on sites like Google and Bing. This makes it easier for area customers to find local businesses when searching for major appliance repair companies in Louisville instead of being exposed only to large chains.

Combining an in-depth knowledge of how search engines work with a dedication to helping local businesses, Prospect Genius is the ideal partner for Broughton Appliance Repair's online advertising campaign. As Gallo comments, "PG is a small business, too, and we're committed to helping local service providers harness the power of affordable Web advertising to help them expand their customer base."

Broughton Appliance Repair is an appliance repair professional specializing in commercial and major appliance repair services in and around Louisville, KY.

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