People Powered News Service Blottr.com Exposes in March Alone, More Than 200 Local Stories That Would Otherwise Have Failed to Gain Mainstream Coverage

London, United Kingdom, April 20, 2011 --(PR.com)-- The user generated news service www.Blottr.com, has quickly become the destination for the general public to report and share local news incidents they are witnessing at the scene of events.

In March, www.Blottr.com exposed more than 200 local stories that would otherwise have failed to gain mainstream coverage.

This level of street reporting is changing the way news is being discovered, proving that those at the scene of an event are nearly always best placed to report what they are witnessing, in real time.

For consumers, street journalism delivers a news agenda that is completely self generated, a fact that founder Adam Baker believes will enable Blottr to scale quickly and differentiate itself from other more traditional news sources.

“Empowering anyone to capture, report and collaborate on events as they witness them is hugely powerful.

“There are more than 35 million adults in the UK, all with the potential to report news they stumble upon. As we gain momentum and increase awareness of our service, the greater likelihood there is that we’ll start to see more and more ordinary people contribute to breaking their own stories. This can only be positive for local communities, cities and the news industry as a whole.”

Baker concludes “With the best will in the world, there simply aren’t enough career journalists employed today to cover every news event that occurs, leaving thousands of incidents every day unreported.”

Blottr is currently focused in the London and Home Counties region and is preparing to launch into 5 other cities across the UK in May.

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