HotFrog Business Directory Launched for the Philippines

Sydney, Australia, February 22, 2007 --(PR.com)-- After a recent launch in the UK, the HotFrog online directory has now launched in the Philippines. The directory is published by Reed Business Information Australia (RBIA), and only lists business operating in the Philippines. This is an exciting move into a region that is rapidly developing its online markets.

The HotFrog directory is one of only a few Web 2.0 products developed in Australia, and with local versions in countries including France, Germany, Spain, Italy and India, the www.hotfrog.ph site joins the global success story for HotFrog, and for RBIA’s online division, Catch.

Catch MD Andrew Dent explains: “HotFrog is an online directory that gives users control over their own content.  It’s universal in it’s application, and launching the Philippines site is another exciting step for the HotFrog brand.”

Launching in the Philippines with almost 12,000 listings, HotFrog.ph  is the 16th site to be launched over 12 months by Catch and the HotFrog team. With smart SEO backing up the brand and directory, HotFrog is growing rapidly worldwide. Global locations can be seen at www.hotfrog.com.

Any business can list on www.hotfrog.ph for free and add as much text to their listing as they want to describe their company and product. Businesses can also add their latest news and information about their products to their listing.

www.hotfrog.ph also encourages and  allows listees to categorise their business themselves using their own terms, rather than have to fit their company into an existing category structure that may not allow them to accurately describe their business.

All development, design and implementation work on the HotFrog product takes place in Australia, led by a team based in Sydney. Each HotFrog serves up local content to the country it is based in.

For more information:
Andrew Dent
Managing Director
Catch
Level 8, 475 Victoria Avenue
Chatswood NSW 2067
Tel: +61 2 9422 2901
Email:  andrew@catch.com.au
Website: www.hotfroguk.ph

Reed Business Information is Australia’s largest B2B publisher and information provider. As well as publishing leading magazines, Reed Business Information has developed the most advanced internet portals in the B2B industry. Reed Business Information is the global B2B division of Reed Elsevier Group PLC.

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Reed Business Information
Francis Lee
+610294222895
www.hotfrog.ph
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