Earthwise Chosen as a Fast Company Magazine Fast 50 Reader Favorite for Innovation and Sustainablility

Commerce, CA, March 06, 2007 --(PR.com)-- Earthwise Bag Company, Inc. was honored this month as a top 50 Reader Favorite as part of Fast Company Magazine’s Sixth Annual Fast 50 global readers challenge, which this year recognized profit driven solutions for what ails the planet. Earthwise’s reusable shopping bags offer a durable, recyclable, environmentally-friendly alternative to the costly and wasteful plastic and paper shopping bags typically used in grocery and retail stores.

“It’s great honor to be recognized by such a well-respected, forward-thinking magazine as Fast Company,” said Stan Joffe, Earthwise CEO and Co-Founder. “To receive so many positive comments and votes in the reader’s poll is both flattering and encouraging, particularly knowing our mission is resonating with so many consumers nationwide.”

It is reported that US consumers use approximately 100 billion plastic shopping bags annually. 99% are never recycled - endangering marine and terrestrial animals, creating pollution, and taking 20-1,000 years to break down. Earthwise’s strategy is to make it easy for consumers and businesses to use alternatives with a line of shopping bags that actually benefit them AND the planet – ultimately saving money while reducing the harmful environmental impact of disposable bags. 

About Earthwise Bag Company, Inc.

Earthwise is on a mission to help save the environment – one plastic bag at a time. The company’s line of reusable shopping bags and wine totes reduce waste by offering an inexpensive, environmentally-friendly alternative to disposable plastic and paper shopping bags. Earthwise bags are available at 2,000+ grocery stores, wine shops, drug stores, and other retailers across the country. In addition to the impact on the environment from the use of Earthwise bags, the company also drives change by actively providing support for environmental organizations such as FoLAR (Friends of the LA River), CoEJL (coalition on the Environment and Jewish Life), The Interfaith Council (spreading environmentalism through faith-based initiatives); and PSR (Physicians for Social Responsibility), and provides funding to The City of Hope Cancer Hospital (a biomedical research, treatment and educational institution, dedicated to the prevention and cure of cancer and other life-threatening diseases). For more information, visit www.earthwisebags.com

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