YourLUME Announces the Creation of AdventureLUME. A Premier Outdoor Travel Adventure Site.

YourLUME, the Portland-based online retailer dedicated to supporting outdoor causes, announces the creation of their private sale travel site – adventureLUME.com. AdventureLUME will launch later this year with exclusive member-only pricing. The site will focus primarily on U.S. destinations initially, offering a variety of accommodations ranging from ranches, lodges, cabins, tree houses, yurts and traditional hotels. Members will be able to select destinations with various types of activities.

Portland, OR, June 05, 2011 --(PR.com)-- YourLUME, the Portland-based online retailer dedicated to supporting outdoor causes, announces the creation of their private sale travel site. AdventureLUME will focus on providing members with exclusive deals on adventure travel destinations that offer activities for the active traveler.

"We saw a market that wasn’t being served. Most private sale sites focus on luxury resorts but few offer something for those who actually want to do something during their vacation,” said Andrew Estey, Co-Founder and CEO of yourLUME. “AdventureLUME marries nicely with the other part of our business – yourLUME. Travel and gear just naturally go together. Now you can purchase a trip, buy gear, support a cause and share the experience – all at one place.”

AdventureLUME will launch later this year with exclusive member-only pricing on adventure travel. The site will focus primarily on U.S. destinations initially, offering a variety of accommodations that range from ranches, lodges, cabins, tree houses, yurts and traditional hotels. Members will be able to select destinations featuring hiking, skiing, kayaking, mountain biking, surfing, yoga and more.

“Our members are active on their vacations and want to do the kind of adventures that lead to great stories and unique experiences. They want to be in places that enable them to push themselves further in an activity they already enjoy or try something they’ve never done before. So it only seemed natural to offer them packages for destinations that could make this all possible,” said Sandy Ragnetti, Marketing and Business Development Director at yourLUME.

During the next few months AdventureLUME will be pre-registering members and offering early access, special offers and information on travel destinations.

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yourLUME
Sandy Ragnetti
503-341-3502
www.yourlume.com
www.adventurelume.com
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