US Cachaca Trade Council to Launch US Brand of Frisco Fish Cachaca

Dallas, TX, March 27, 2007 --(PR.com)-- Dallas, Texas based US Cachaca Trade Council. and Mexcor Inc., a division of the Mexcor International Group of companies, will expand the introduction of Frisco Fish Ultra-Premium Cachaca this spring by introducing a Premium brand of Brazilian Cachaca at a low wholesale price. Frisco Fish was the first Premium Brazilian Cachaca from Brazil produced specifically for the US consumer, and will be made at the award winning Agrivale Distillery in Nitteroi, Brazil. Frisco Fish Cachaca will be available in two flavors: Frisco Fish Silver and Frisco Fish Gold. Traditional Brazilian style Cachaca bottles will bear the Frisco Fish name and well-known Fish Logo. Frisco Fish was unveiled last week in New York City at Churrascaria Plataforma and last year’s Savor Dallas food festival.

Established in August 2005, with corporate headquarters in Dallas, Texas, the US Cachaca Trade Council is a company that is helping to define the Brazilian way of life through promotion of Brazil’s world famous Cachaca. With more than a 16% market share in the US, the Frisco Fish brand will expand its sales by becoming available at wholesalers in New York, Florida, California and Illinois as well as high-profile resort locations around the world.

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