Overall Customer Satisfaction Scores Reveal the Best Market Research Suppliers in 2011
Buyers of market research asked to rate 100 suppliers across five industry categories.
Stamford, CT, October 06, 2011 --(PR.com)-- A report entitled the "2011 Market Research Supplier Satisfaction Survey" recently released by MarketResearchCareers reveals the market research suppliers delivering the highest levels of customer satisfaction.
"We are delighted to share this year's overall satisfaction rankings based upon the opinions of each supplier's own customers," said Mike Carroll, Director of Sales and Marketing for MarketResearchCareers. "As our readers tell us every year, the metrics provide a direct comparison among firms enabling market research buyers to benchmark and consider new suppliers," said Carroll.
The top five ranked suppliers across each market research segment include:
Online Sample Providers
1. Epocrates
2. Authentic Response/Return Path
3. e-Rewards/Research Now
4. MarketTools/Zoomerang
5. uSamp
For 6 through 11, see the Report
Qualitative Research Providers
1. Understanding Unlimited (Ipsos)
2. C+R Research
3. Hall and Partners
4. Doyle Research
5. Firefly (Millward Brown)
For 6 through 8, see the Report
Full Service Research Providers
1. Decision Analyst
2. Directions Research
3. Guideline
4. C&R Research Services
5. Morpace
For 6 through 22, see the Report
Syndicated Research Providers
1. Gartner
2. Forrester
3. Scarborough
4. NPD
5. Frost & Sullivan
For 6 through 11, see the Report
Online Survey Software Providers
1. SurveyWriter
2. SurveyGizmo
3. Qualtrics
4. Sawtooth Software
5. SAS
For 6 through 13, see the Report
"Providing even deeper insights, the report provides a scorecard revealing each firm's numerical performance along five additional satisfaction dimensions, including customer service and price," said Carroll.
The survey was conducted between July 22 and August 9, 2011 with 501 market research professionals completing the survey -- providing an aggregate data tolerance of +/- 4.4%.
For more information about the 2011 Market Research Supplier Satisfaction Survey, please visit: http://www.marketresearchcareers.com/2011
About MarketResearchCareers
MarketResearchCareers is the career website with the most comprehensive database of resumes and jobs focusing exclusively on the Market Research industry.
Visited monthly by nearly half of all market research professionals in the United States and possessing the resumes of more than 40,000 market researchers, MarketResearchCareers is the market research staffing headquarters. See why so many corporate hiring managers, human resource professionals, market research suppliers, and thousands of skilled researchers turn to MarketResearchCareers to fill their market research jobs.
Visit us on the web at http://www.marketresearchcareers.com/ or call us at 1-800-872-5401.
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"We are delighted to share this year's overall satisfaction rankings based upon the opinions of each supplier's own customers," said Mike Carroll, Director of Sales and Marketing for MarketResearchCareers. "As our readers tell us every year, the metrics provide a direct comparison among firms enabling market research buyers to benchmark and consider new suppliers," said Carroll.
The top five ranked suppliers across each market research segment include:
Online Sample Providers
1. Epocrates
2. Authentic Response/Return Path
3. e-Rewards/Research Now
4. MarketTools/Zoomerang
5. uSamp
For 6 through 11, see the Report
Qualitative Research Providers
1. Understanding Unlimited (Ipsos)
2. C+R Research
3. Hall and Partners
4. Doyle Research
5. Firefly (Millward Brown)
For 6 through 8, see the Report
Full Service Research Providers
1. Decision Analyst
2. Directions Research
3. Guideline
4. C&R Research Services
5. Morpace
For 6 through 22, see the Report
Syndicated Research Providers
1. Gartner
2. Forrester
3. Scarborough
4. NPD
5. Frost & Sullivan
For 6 through 11, see the Report
Online Survey Software Providers
1. SurveyWriter
2. SurveyGizmo
3. Qualtrics
4. Sawtooth Software
5. SAS
For 6 through 13, see the Report
"Providing even deeper insights, the report provides a scorecard revealing each firm's numerical performance along five additional satisfaction dimensions, including customer service and price," said Carroll.
The survey was conducted between July 22 and August 9, 2011 with 501 market research professionals completing the survey -- providing an aggregate data tolerance of +/- 4.4%.
For more information about the 2011 Market Research Supplier Satisfaction Survey, please visit: http://www.marketresearchcareers.com/2011
About MarketResearchCareers
MarketResearchCareers is the career website with the most comprehensive database of resumes and jobs focusing exclusively on the Market Research industry.
Visited monthly by nearly half of all market research professionals in the United States and possessing the resumes of more than 40,000 market researchers, MarketResearchCareers is the market research staffing headquarters. See why so many corporate hiring managers, human resource professionals, market research suppliers, and thousands of skilled researchers turn to MarketResearchCareers to fill their market research jobs.
Visit us on the web at http://www.marketresearchcareers.com/ or call us at 1-800-872-5401.
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MarketResearchCareers
Mike Carroll
800-872-5401
www.marketresearchcareers.com
Mike Carroll
800-872-5401
www.marketresearchcareers.com
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