Wright Scoop Urges Green Strategic Planning

Richmond, VA, October 12, 2011 --(PR.com)-- “At one time, Sesame Street’s Kermit the frog sang ‘It’s not easy being green’,” says the Wright Scoop – Sylvia Hoehns Wright, “and unfortunately it appears we remain plagued with this issue.” Solicited as a workshop instructor for the National League of Cities conference held in DC - www.nlc.org, when Wright asked attendees to identify ‘greening’ in their communities, she received a disturbing response, an answer that should be viewed as a wake-up call to USA communities as a whole - no one could identify their community eco-leadership. So, in honor of October as national 'strategic planning' month, Wright challenges all to 'green' strategic planning, ensure a frugal use of limited resources. Become viewed as a community 'green' leader.

Communicating Green Messages:
Aware present-day globalized markets require that you don’t simply sell your work but your self, through soliciting assignments, networking, and gaining credentials through education and experience, Sylvia Hoehns Wright became recognized as a ‘green’ Industry advocate. A former tech/business communications specialist, she transitioned an avocation into an eco vocation encouraging all to ‘go green’, move life-styles from eco-weak to eco-chic.

Sharing her scoop – who, what, when, where, why, how and benefits of ‘greening’, in her research Wright – as well as other Industry professionals provide practical guidelines for implementing eco business, civic and life-style strategies. First published in paper print, Wright partnered with her publisher LuLu.com to reach readers across all devices, starting with the 130 million+ customers who own an iPhone®, iPad®, or iPod touch® and shop at the iBookstore℠. To review Wright's work, visit web site www.TheWrightScoop.com Sylvia's Store option.

Words of Praise for Wright's Work:

“Nurturing and brimming with accomplishment, Sylvia seamlessly brings people together to showcase their best talents.” Nicole M. Bouchard, Editor-in-Chief The Write Place At the Write Time, http://www.thewriteplaceatthewritetime.org/

“Sylvia’s eco-chic advocacy embodies every aspect of consumer educational campaigns we hoped to inspire,” said Den Gardner, executive director of Project EverGreen, www.projectevergreen.com. “The judges were impressed with her ongoing effort to teach eco-green. For, our vision is to be a global organization that empowers people within communities to change society through the responsible creation and preservation of sustainable green spaces, such that the ever-increasing impacts of global warming in the world are measurably reduced; because Green Matters!”

Career History -
A multi-sector green advocate, Wright contributes columns and articles to Green Profit and Today’s Garden Center magazines, Richmond Times Dispatch and Mid-Atlantic Grower newspapers, and VA BBB & Information Executive newsletters; and blogs for Build Green TV. She has provided speeches/workshops for the VA Dept. Housing Authority, Assoc. of Information Technology Professionals, International Assoc. of Business Communicators, Society of PR Professionals, International Floriculture Expo held in FL, All Cities Congressional City Conference held in DC, and is scheduled to provide a workshop for PLANET’s Green Industry Conference held at Louisville, Kentucky, Kentucky Expo Center, http://www.landcarenetwork.org/.

To acquire assistance with ‘being seen as green – an eco-leader’, visit Wright’s web site www.TheWrightScoop.com or contact Sylvia@TheWrightScoop.com or call 804-672-6007; or, follow tweets at ID Wright Scoop or follow postings at facebook The Wright Scoop. As recipient of the Turning America from Eco-weak to Eco-chic Award, Wright challenges all to ‘green' strategic planning, move their life-styles from eco-weak to eco-chic – ‘green’ life’s garden, one scoop at a time!

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