Innovation Direct™ to Lead Marketing Efforts for Bug Out Invention

Miami, FL, October 26, 2011 --(PR.com)-- Ray Bolton, Missouri-based inventor, has contracted South Florida invention and patent management services leader Innovation Direct™ to represent his Bug Out invention to potential licensees over the next 2 years. An innovative new product that eliminates a common annoyance for those who enjoy dining outdoors, the Bug Out features a unique design that provides its users with an effective method of keeping insects and bugs out of beverages.

Barbecuing, picnics, and other outdoor cooking activities are widely enjoyed, especially during certain times of the year. However, the climates that allow for food to be prepared and consumed outdoors usually are also usually quite attractive to insects such as mosquitoes and flies.

Through its proprietary features, the Bug Out will eliminate the possibility of insects and other forms of undesirable items, such as cigarette butts, entering into a beverage can or cup. This will in turn provide peace of mind and remove the considerable hassle of constantly trying to steer persistent insects away from a beverage. Users of the Bug Out will be able to enjoy their outdoor events and meals without the preoccupation of potentially ingesting an unsanitary drink.

The Bug Out will offer the additional benefits of being cost effective and easily portable to outdoor locations. It will also be designed to work equally well on all of the most commonly used beverage cans, making it particularly appealing.

The inventor of the Bug Out now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the beverage accessories industry are currently being targeted as candidates to eventually commercialize the Bug Out on a worldwide basis.

In September 2011, Mr. Bolton contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Bug Out to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the World of Concrete Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about the Bug Out and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com.

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