Haley Marketing Launches Integrated Video Marketing Suite for Staffing/Recruiting
New product boosts new customer acquisitions and increases placements through video differentiation.
Williamsville, NY, November 02, 2011 --(PR.com)-- Haley Marketing Group, the largest relationship marketing and website development firm serving the temporary staffing and executive recruiting industries, announced the launch of the IVM (Integrated Video Marketing) Suite; a series of cloud-based video enhancements to Haley Marketing’s existing email and social media marketing services.
The IVM Suite, consisting of IVM Mail, IVM Mail Pro, IVM Video and IVM Video Pro, lets staffing/recruiting companies dramatically and powerfully promote service capabilities, skill market candidates, advertise job opportunities, enhance service delivery and nurture relationships with clients, prospects and candidates via video. Staffers and Recruiters can use IVM products to close new job orders, increase account penetration, and shorten time-to-hire through video differentiation in their websites, email campaigns, social media marketing, candidate presentations, and customer communications. The IVM Suite augments HaleyMail – the only email and content marketing platform developed specifically for the staffing industry.
Social Media Changes the Playing Field, but Not Staffing Sales
“The game is still the same. Nurturing and maintaining relationships still requires laser-like focus on showing people what matters to them and continuously communicating value – not hype. Being able to leverage video to convey differentiation, develop relationships faster and enhance sales and recruiting communications makes a significant, positive impact on a staffing firm's profitability,” said David Searns, CEO of Haley Marketing. “The IVM Suite enables staffing and recruiting firms to overcome the internet ‘barrier’ of depersonalized connections and put a face and a voice on your message.”
The IVM Suite lets staffers/recruiters:
• Engage customers with a turnkey, video mail newsletter with pre-written email content, customized landing page and professionally written video script to create a unique, personal message that changes from month to month.
• Create video customer testimonials, team introductions, candidate profiles and executive messages for website and sales-cycle usage.
• Re-use existing videos, use hand-held cameras or webcams to instantly create and link videos, or leverage a network of 2,500 videographers across the U.S. who can go on-site to produce professional videos cost effectively.
•Build video libraries for quickly inserting appropriate links into sales communications.
For more information about this new video marketing service, please contact Haley Marketing Group at 1-888-696-2900.
About Vipe
Vipe Inc is the leader in cloud-based video marketing services and advice. By helping its clients overcome the challenges of video quality, scripting, packaging, and strategy, Vipe delivers a complete solution for B2B organizations to effectively utilize video throughout their revenue cycle. Vipe is headquartered in Palo Alto, California. For more information please visit http://www.vipepower.com/.
About Haley Marketing Group
Haley Marketing is the world's largest marketing firm dedicated to servicing the staffing and recruiting industries. Our philosophy is simple: make great marketing affordable. Since 1996, we have helped staffing and recruiting firms to integrate marketing into their sales and talent acquisition processes to improve sales efficiency, sell higher margin staffing solutions, reduce recruiting costs, and nurture relationships with employers and job seekers.
Haley Marketing's services include: marketing strategy, website design, email newsletters, blog writing and social media marketing, direct mail, corporate identity and marketing collateral development. For more information, please visit http://www.haleymarketing.com
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The IVM Suite, consisting of IVM Mail, IVM Mail Pro, IVM Video and IVM Video Pro, lets staffing/recruiting companies dramatically and powerfully promote service capabilities, skill market candidates, advertise job opportunities, enhance service delivery and nurture relationships with clients, prospects and candidates via video. Staffers and Recruiters can use IVM products to close new job orders, increase account penetration, and shorten time-to-hire through video differentiation in their websites, email campaigns, social media marketing, candidate presentations, and customer communications. The IVM Suite augments HaleyMail – the only email and content marketing platform developed specifically for the staffing industry.
Social Media Changes the Playing Field, but Not Staffing Sales
“The game is still the same. Nurturing and maintaining relationships still requires laser-like focus on showing people what matters to them and continuously communicating value – not hype. Being able to leverage video to convey differentiation, develop relationships faster and enhance sales and recruiting communications makes a significant, positive impact on a staffing firm's profitability,” said David Searns, CEO of Haley Marketing. “The IVM Suite enables staffing and recruiting firms to overcome the internet ‘barrier’ of depersonalized connections and put a face and a voice on your message.”
The IVM Suite lets staffers/recruiters:
• Engage customers with a turnkey, video mail newsletter with pre-written email content, customized landing page and professionally written video script to create a unique, personal message that changes from month to month.
• Create video customer testimonials, team introductions, candidate profiles and executive messages for website and sales-cycle usage.
• Re-use existing videos, use hand-held cameras or webcams to instantly create and link videos, or leverage a network of 2,500 videographers across the U.S. who can go on-site to produce professional videos cost effectively.
•Build video libraries for quickly inserting appropriate links into sales communications.
For more information about this new video marketing service, please contact Haley Marketing Group at 1-888-696-2900.
About Vipe
Vipe Inc is the leader in cloud-based video marketing services and advice. By helping its clients overcome the challenges of video quality, scripting, packaging, and strategy, Vipe delivers a complete solution for B2B organizations to effectively utilize video throughout their revenue cycle. Vipe is headquartered in Palo Alto, California. For more information please visit http://www.vipepower.com/.
About Haley Marketing Group
Haley Marketing is the world's largest marketing firm dedicated to servicing the staffing and recruiting industries. Our philosophy is simple: make great marketing affordable. Since 1996, we have helped staffing and recruiting firms to integrate marketing into their sales and talent acquisition processes to improve sales efficiency, sell higher margin staffing solutions, reduce recruiting costs, and nurture relationships with employers and job seekers.
Haley Marketing's services include: marketing strategy, website design, email newsletters, blog writing and social media marketing, direct mail, corporate identity and marketing collateral development. For more information, please visit http://www.haleymarketing.com
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Contact
Haley Marketing Group
Todd Lewandowski
1-888-696-2900
www.haleymarketing.com
Todd Lewandowski
1-888-696-2900
www.haleymarketing.com
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