-321+Pi = Sub Zero Ice Cream Reinventing Pies

Salt Lake City, UT, November 19, 2011 --(PR.com)-- Sub Zero Ice Cream is proud to announce the launch of their new signature "Pi."

Move over apple pie and chocolate cake, there’s a new dessert in town. Sub Zero Ice Cream & Yogurt has combined its fresh, creamy ice cream, mix-ins, delicious graham cracker crust, and sweet sauces with a classic whipped topping to bring you, "Pi."

Using their signature flash freezing process, Sub Zero redefined the ice cream and yogurt experience by creating smooth and delicious ice cream instantly. With "Pi," they're taking the traditional holiday pie and giving it that same Sub Zero flair.

"Our Pi modernizes a classic," CEO, Scott Abbott said. "They're delicious and full of flavors we all know and love."

Sub Zero will be launching 5 signature pies, one of which includes a variation of the holiday classic, pumpkin pie.

Sub Zero's Periodic Pumpkin Pi creation is a decadent delight consisting of pumpkin, cinnamon and caramel ice cream, combined with pecans, chocolate shavings and cheesecake chunks, centered on a graham cracker crust.

Other Pi flavors include, Orbital Mint Oreo Pi, Strawberry Cheesecake Sublimation Pi, Polar Peanut Butter Cup Pi, and Atomic Amaretto Pi. They can be pre-ordered or be made to order. Similar to their ice cream and yogurt, Pi is also completely customizable. With trillions of combinations to choose from, customers can create their own perfect Pi.

Pi will be available starting Friday, November 18th, at all Sub Zero Ice Cream & Yogurt locations. For more information on pricing and ordering, visit subzeroicecream.com/locations to contact the store nearest you.

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