BluePrint Data is Thankful for Zero False Positive Internet Content Filtering and Extends Its "Zero False Positive Guarantee" Program

Jacksonville, FL, November 23, 2011 --(PR.com)-- BluePrint Data, the leader in high quality OEM internet content filtering solutions is celebrating the US Holiday Thanksgiving with thanks for Zero False Positive Internet Content Filtering and an extension of its "Zero False Positive Guarantee" program. Users of BluePrint Data’s Web site / URL Content Filtering are guaranteed their users will not be blocked access to a web site / URL due to a wrongly categorized Web site / URL.

BluePrint Data’s "Zero False Positive Guarantee" program will credit new customers who sign up under this program in through the end of 2011 with a $500 credit for each separate occurrence[1] where the customer's end user is disallowed access to a website because BluePrint Data has incorrectly categorized it. Blocking a Web site / URL that should be allowed can disrupt business operations and negatively impact productivity.

Traditional providers of Internet Security products and services that include OEM Web content filtering (i.e. URL Filtering) have higher false positive rates than BluePrint Data due to their reliance on automated content categorization methodologies. BluePrint Data encourages potential customers to evaluate vendors and suppliers based on their false positive rate. A false positive is when a web site or URL is improperly categorized. BluePrint Data is the only company to complete 100% of web site reviews with a minimum of two human reviewers categorizing each web site.

The BluePrint Data review system consists of web site reviews that are independently categorized by multiple reviewers to ensure the categories match prior to the information being added to the master URL Review database. For example, reviewer A receives the URL www.example.com and categorizes it as “Nudity,” independently reviewer B receives the same URL and reviews it as “Nudity” so the URL is added to the master URL Review database. If, for example, reviewer B categorized the URL content as “Intimate Apparel / Swimsuits,” the URL is then independently provided for a third review by reviewer C, for categorization.

“BluePrint Data is very thankful for our current customers and their commitment to using the most accurate web site / URL categorization method possible,” said Bob Dahlstrom BluePrint Data’s CEO. “People will always do a better job determining web page content than an automated technology and this is just another example of how BluePrint Data goes the extra mile to ensure we offer the best quality product and service available.”

[1] Up to a maximum credit of $5,000 subject to terms and conditions. For full information please contact BluePrint Data sales department.

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