Appliance Parts Store in East Brunswick, NJ, Uses SEO Firm to Reach Out to Homeowners

East Brunswick, NJ, December 03, 2011 --(PR.com)-- Appliance Parts America, a home appliance parts store serving East Brunswick, NJ, recently partnered with Prospect Genius, a leader in online local advertising, to assist local homeowners and appliance repair businesses in need of air conditioner parts, oven parts, and dishwasher parts. By arranging to have this unique SEO program implemented, Appliance Parts America is helping area homeowners and appliance repair companies locate information about their vast inventory much faster and easier.

Steven Jacobs, owner of Appliance Parts America, picked Prospect Genius to provide search engine optimization (SEO) services for the 65-year-old business. One of the objectives of the online marketing strategy was to help local homeowners and East Brunswick appliance repair businesses when they're searching on Google, Yahoo!, and Bing for essential parts, such as washing machine parts, parts for dryers, and refrigerator repair parts. Prospect Genius simply uses SEO techniques to increase the prominence of Appliance Parts America in online searches for items ranging from washer-dryer parts to oven repair parts.

Matt Gallo, a senior Web marketing specialist with Prospect Genius, said expectations are high for this Internet marketing campaign. "The whole Prospect Genius team is very optimistic about the potential impact of this campaign," he noted. "We also find it gratifying to be able to help East Brunswick's homeowners and appliance repair businesses that need things like replacement oven parts and GE refrigerator parts." He added that effective Internet marketing can make a big difference in a company's accessibility and success on the Web.

Businesses that have moved up in search engine rankings are seeing a direct correlation between their improved Internet visibility and an increase in website traffic. As an established appliance parts store that wanted to make sure its online advertising campaign helped customers, Appliance Parts America chose Prospect Genius for its focused and effective Internet marketing strategies.

Appliance Parts America is an outlet for home appliance parts, serving the East Brunswick, NJ, service area. The store, which has been in business for over 65 years, carries a variety of home appliance repair parts, including washing machine repair parts, parts for dryers and ovens, and refrigerator compressors.

###