OC Executive Magazine: The First-Ever Online Executive Lifestyle Magazine Launches in Orange County

Orange County, CA, January 06, 2012 --(PR.com)-- OCEzine, Orange County’s premier online lifestyle magazine and member of OC Standard’s popular family of online publications, has been officially rebranded as OC Executive. The publication’s name change represents a commitment to provide Orange County with unprecedented coverage of the lifestyle aspect of the executive and high-level management demographic. This sharpened focus also marks the first time an Orange County publication specifically geared toward the executive segment shines the spotlight away from the office building and commits its energy to the wants and desires of the high-end lifestyle.

“The idea behind OC Executive taps into the executive market in an unprecedented way,” explains Greg Happeny, publisher of OC Executive. “We noticed that all of Orange County’s magazines that targeted executives only talked about business items, and nothing about lifestyle. That’s what makes OC Executive so unique. We don’t focus on how executives can make their money. We focus on how executives spend their money once it’s been made.”

Each month, OC Executive will feature an eclectic arrangement of lifestyle themed articles and social events that are relevant to the interests of Orange County’s diverse network of high-level movers and shakers, to the upstart entrepreneur to the established and well-respected CEO. From info on the hottest luxury cars and clothing lines to the coolest travel destinations and social gatherings, OC Executive highlights all of the fun, fine elements that truly make the executive lifestyle a worthy pursuit. Additionally, the executive profiles that are highlighted on OC Executive’s virtual cover, along with insider features written by a distinctive list of savvy professionals from several lifestyle-driven industries provide intimate glimpses into the world of high-end pursuits, from Home & Design to Food & Drink.

Because OC Executive is an online publication, it has the advantage to go beyond the limitations of traditional print magazines by providing its readership fresh, updated content and information on a weekly basis. “One of the biggest advantages OC Executive has is our ability to add new material for our readership on the fly, every day,” says Rich Manning, General Manager of OC Executive. “Unlike a monthly print magazine whose content is locked and unchanging for a certain period of time, OC Executive’s content is fluid, as its online existence allows for new articles, blog entries, and calendar events to be uploaded and enjoyed any day at any time.”

For more information on OC Executive, including the chance to view the most recent issue featuring the latest executive profile, please visit ocexecutive.com.

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