B2B Soft Bringing Wireless Standard and Profitability Directly to Dealers

Wireless Standard on Tap at Cricket Dealer Profitability Summits Throughout North Carolina

New York, NY, January 23, 2012 --(PR.com)-- With the new year getting into full swing, wireless dealers are taking stock and looking at market potential and profit making strategies for 2012. B2B Soft, a business-to-business software company specializing in retail management for the wireless/cellular retail industry, is pleased to announce that it will be attending a series of Cricket Profitability Summits. The intensive one day sessions will be held in Raleigh, Greensboro, and Charlotte, NC January 24, 25 and 26 respectively.

The Cricket Dealer confabs will provide wireless agents and their key managers with insights and proven strategies for income gain and market success. As one of Cricket’s valued vendors, B2B Soft will be attending the events and demonstrating why its retail management platform, Wireless Standard, is an essential part of dealer profitability and success.

Offering real-time connectivity across their entire enterprise, seamless activation integration, vendor managed inventory and a host of innovative third party integrations, Wireless Standard provides wireless dealers with a comprehensive business solution from which they can manage every aspect of their business simply and effectively. B2B Soft will host a booth at each of the summits from which it can meet with new and existing clients to discuss the latest product features and market trends with.

“Finding new ways to increase store traffic, add incremental sales, capitalize on the latest trends and technology as well as improve customer service are all top of mind for wireless carriers and their dealers,” says Don Rossi, B2B Soft’s VP of Sales and Marketing. “From its intuitive point of sale interface, integrated inventory management, deep customer and resource management, strong administrative and business intelligence tools to integrated value added products like mobile insurance, device recycling, bill pay and credit card processing, Wireless Standard has everything Cricket dealers need to stay competitive, improve sales, and ultimately, be profitable.”

About B2B Soft
B2B Soft is an innovative software solutions company providing vertical business solutions to improve management, Point-of-Sale and operational business processes for wireless and general retail markets and the consulting services they need to help them succeed in business. Specifically serving Wireless Retail for more than eight years and a leader in building Enterprise Point-of-Sale solutions. B2B Soft's platform enables companies to engage their customers through proven technology. More information about the company can be found at www.b2bsoft.com

About Wireless Standard
B2B Soft's flagship product, Wireless Standard, is a leading SaaS Point-of-Sale solution that provides access to software and its functions for the wireless industry. With an innovative approach to application delivery, Wireless Standard is a Cloud Computing utility designed to address the needs of the world's largest enterprises in wireless retail but is scalable so small and mid-size companies can also benefit as well from an enterprise class solution. Wireless Standard capabilities include Inventory Control, POS Transaction Processing, CRM (Marketing & Customer Service), Employee Management, Real-time Web Reporting and Activation and Commission Reconciliation. Today, over 4,000 wireless retailers deploy Wireless Standard at the Point-of-Sale for better business management and customer relations. For more information, visit www.wirelessstandard.com

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Contact
B2B Soft
Don Rossi
212-742-2301
www.b2bsoft.com
att: Wireless Standard POS
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