The FRAM Group Reached Out to TFI Envision, Inc. to Create Their 2012 Promotional Program

Danbury, CT, January 26, 2012 --(PR.com)-- The FRAM Group reached out to TFI Envision, Inc. once again, to create their 2012 FRAM® Oil and Air Filter promotional program that delivers a full calendar of business driving solutions, to increase sales.

The program exists nationally both physically, as printed rebate pads, and digitially on FRAM’s website and throughout the internet where offers are highlighted.

TFI Envision tied in the color scheme of the current advertising to these pieces to ensure a cohesive brand look. Typography was kept bold and simple for a quick read. The Promotional Calendar for retailers clearly communicates the events throughout the year - ensuring retailers that FRAM is supporting their brand with product-moving promotions.

This year’s program is broad, and rewards the consumer with merchandise (FRAM® baseball style caps - always a crowd pleaser,) and significant cash back offers for both oil and air filter products.

In this tough economy, the DIYer (do-it-yourselfer) can experience satisfaction both in getting the job done, and receive cash rewards.

TFI Envision, based in Norwalk, CT, has a growing specialty in the development of branding, packaging, strategic promotional programs in the automotive after market industry.

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