PressPect Helps to Promote Mobile Apps and Brands in Russia

Moscow, Russia, March 15, 2012 --(PR.com)-- PressPect – the Russian service marketing and PR agency focused on the promotion of mobile apps and brands in the Russian market is officially launched in Moscow.

Russia’s mobile apps market is growing rapidly and most of the analytical prognoses for its future are rated as truly positive from many aspects.

In these circumstances co-operation with PressPect could serve as a valuable guide into the brand awareness or app popularity in one the biggest countries of the world.

PressPect covers all emergency/top-priority needs:
· Development and implementation of the marketing/PR strategy for apps and brands in accordance with customer needs
· Development/localization of press-releases, pitch letters, feature stories, interviews and other kinds of PR documents. PressPect provides full adaptation of materials in compliance with the local market demands and features being aware of all the local peculiarities and adjusting PR approach accordingly.
· Recommendation of the keywords for Russian app store
· Localization of apps

“We have chosen this field of activity as we see how badly it is needed in the present situation. The vast majority of Russian auditory does not speak English, so in this case the language barrier will definitely become an obstacle for foreign companies coming to the Russian market. At the same time we are ready to provide the full scope of activities aimed at high quality promotion and fast brand recognition. The best time to do it is now.” – Mikhail Kouznetsov, CEO.

“We are very positive about our future not only because we are unique in what we do but also because we are lucky to have something that makes us the best at present and gives us potential for future development: professional team members with solid backgrounds and previous positive experiences in a team-work environment and great relationship with lots of powerful internet media-sources. Both will contribute into the quality of our product.”–Natalia Nesterova, Editor in Chief.