TargetGov Announces New Webinar Topic: Using Press Releases and Public Relations to Build Government Business

Columbia, MD, April 18, 2012 --(PR.com)-- TargetGov announced today the addition of “Using Press Releases and Public Relations to Build Government Business” to the exclusive TargetGov Government Contracting Webinar series. The topic was created to enhance brand building and sales efforts within the government contracting market. The Webinar will focus on utilizing public relations strategies and tactics to spread appropriate targeted corporate messages within the federal government market. The new webinar is scheduled for April 23, 2012 and is available nationwide.

TargetGov’s April 23, 2012 webinar Using Press Releases and Public Relations to Build Government Business covers the development and use of very low cost public relations strategies to gain more business in the $500 billion federal contracting market. Using Press Releases and Public Relations to Build Government Business will provide all attendees with exclusive comprehensive knowledge regarding creating a press release, press release distribution, cultivating media opportunities, and using social media outlets specifically related to government contracting.

The April 23, 2012 national webinar will start at simultaneously at 10am PT, 11am MT, noon CT and 1pm ET and is hosted by Gloria Larkin, president of TargetGov and a nationally recognized business and marketing expert. Larkin said, “The federal government is the world’s fortune one customer-spending more than any other single entity in the world. The information contained in Using Press Releases and Public Relations to Build Government Business will give actionable processes to use a little-understood method to effectively reach out to decision-makers. ”

For more information and to register please visit: http://www.targetgov.com.

Gloria Larkin, National Marketing and Business Expert, is President of Marketing Outsource Associates, Inc. (MOA) and its division, TargetGov. The TargetGov division focuses on government procurement and related business development and marketing services including strategic business development plans for civilian and executive agencies and the Department of Defense, tactical execution of the plans, federal marketing and sales training, contract development, proposal management, contract administration and expert federal contracting services. Larkin has been interviewed on MSNBC, quoted in the Wall Street Journal, Inc.com and TheStreet.com and is the author of two books: “The Basic Guide To the U.S. Federal Government” (book & Kindle) and “The Veterans Business Guide: How to Build a Successful Government Contracting Business” now in the fourth printing (book & Kindle).