Door and Window Contractors in Fort Worth, TX, Hire Online Marketing Firm to Reach Area Residents

Fort Worth, TX, May 09, 2012 --(PR.com)-- Fort Worth-area home- and business owners in need of window replacement, door replacement, and patio door installation will soon have an easier time locating a contractor to tackle the job. Through a new partnership with online marketing firm Prospect Genius, Fort Worth–based company Comfort Windows of America is working to increase its Web visibility and accessibility. Comfort Windows of America hopes the move will help it better meet the window and door needs of its local community.

According to a December 2011 survey conducted by the Pew Internet & American Life Project, approximately 47% of American adults rely most on the Internet when searching for information about local businesses. That means by not having a prominent, informative Web site, a local business like Comfort Windows of America could potentially lose out on many prospective clients who need the services they offer. By working with Prospect Genius, Comfort Windows of America plans to regain its connection to the crucial Internet searching demographic.

Prospect Genius utilizes search engine optimization methods to improve a site’s search engine ranking, making it more likely to appear closer to the top of a targeted Internet search. Going forward, when Fort Worth–area residents query a major search engine such as Bing, Yahoo!, or Google using industry- and location-specific keywords such as “window replacement Fort Worth” and “patio door install Dallas TX,” they’ll be much more likely to be presented with Comfort Windows of America among the top results.

“Studies have shown that sites in the top two or three search engine results receive more traffic than sites appearing further down the page,” explains Matt Gallo, a senior Internet marketing strategist with Prospect Genius. “More traffic to a business’s Web site can lead to an increase in new customers, as people discover what the business has to offer them. Our hope is that people in the Fort Worth area who need door replacement, energy-efficient window installation, and other window and door services will find Comfort Windows of America online quickly and easily.”

With more than 30 years in the replacement window and door industry, Comfort Windows of America’s team is Fort Worth’s quality residential and commercial window contractor. They specialize in installing energy-efficient windows, patio doors, vinyl replacement windows, and other window and door solutions.