Slam Global attends Re:publica 2012 in Berlin: Europe’s New Technology Hub
From Twitter and Mercedes Benz to the founders of the Pirate Party, the stellar line-up of Re:publica 2012 shows that Berlin is where it’s at for all things digital. Now in its sixth year, the three-day conference with a Festival feeling has grown into an international networking event with topics ranging from net-politics, to innovation in design and communications.
London, United Kingdom, May 23, 2012 --(PR.com)-- From Twitter and Daimler to the founders of the Pirate Party, the stellar line-up of Re:publica 2012 shows that Berlin is where it’s at for all things digital. Now in its sixth year, the three-day conference with a Festival feeling has grown into an international networking event with topics ranging from net-politics, to innovation in design and communications.
London branding agency Slam Global took part in this year’s extravaganza, which consisted of 200 hours of program, spread over eight stages. The motto of the conference was “ACT!ON”, symbolizing the role social media and digital innovation is playing and how technologies are disrupting business as we know it. The conference is a place for online communities, innovators, net-activists as well as established organisations to exchange ideas and experiences. What ensures the success of the Re:publica is that it’s not a marketing event with usual share of sales and self-promotion, but rather a platform to crowd source solutions to some of today’s most prevalent issues. As with SXSW (USA conference / festival), the Re:publica takes a macro view with sub conferences to each topic, the common denominator being digital: 360 degree conferencing if you will! This is something that has yet to be matched by a UK equivalent.
The event was sold out and boasted an international line-up of speakers such as Katie Jacobs Stanton, Vice President of Market Development at Twitter, Johann Jungwirth, President & CEO of Mercedes-Benz Research & Development North America and branding consultant extraordinaire Cindy Gallop. Kenyan blogger Mark Kaigwa gave one of the most poignant keynotes on how technology and innovation in Africa is changing the globe. From a small reminder of the sheer size and diversity of the African continent to exploring the branding and PR issues that cloud our view of the so called ‘dark continent’.
Summing up the event, program curator Geraldine de Bastion explains: “The Re:publica is becoming one of the most relevant conferences of its kind. Although it has grown over the years, we’ve managed to retain a friendly and creative ‘class reunion’ atmosphere. I’m so pleased with the amount and quality of international speakers we’ve had this year and I’m sure this trend will continue”.
About Re:publica:
Re:publica is one of the biggest conferences on blogs, social media and the digital community in Germany. It sees itself as a political, cultural and a young event, which has developed from its 2007 inception as a social event for bloggers with 700 participants to a vital yearly event in the calendar of industry experts and enthusiasts. re:publica is an event of the republica GmbH. Its partners newthinking communications and Spreeblick Verlag have for years been involved in net-political themes and various aspects of the digital community and digital culture and run two of the most well-known blogs in Germany: www.netzpolitik.org and www.spreeblick.com.
About Slam Global:
Slam Global is a digital communication and innovation agency that combines expertise in branding, digital and traditional media. We put brand at the heart of communication and communicate wherever audiences are most receptive.
Last year Slam won ‘best of sector’ at the Digital Impact Awards for its social media campaign for the Actuarial Profession.
For more information, please visit www.slamglobal.com
e:mail: r.debastion@slamglobal.com
Follow us on Twitter @Slamtheworld
London branding agency Slam Global took part in this year’s extravaganza, which consisted of 200 hours of program, spread over eight stages. The motto of the conference was “ACT!ON”, symbolizing the role social media and digital innovation is playing and how technologies are disrupting business as we know it. The conference is a place for online communities, innovators, net-activists as well as established organisations to exchange ideas and experiences. What ensures the success of the Re:publica is that it’s not a marketing event with usual share of sales and self-promotion, but rather a platform to crowd source solutions to some of today’s most prevalent issues. As with SXSW (USA conference / festival), the Re:publica takes a macro view with sub conferences to each topic, the common denominator being digital: 360 degree conferencing if you will! This is something that has yet to be matched by a UK equivalent.
The event was sold out and boasted an international line-up of speakers such as Katie Jacobs Stanton, Vice President of Market Development at Twitter, Johann Jungwirth, President & CEO of Mercedes-Benz Research & Development North America and branding consultant extraordinaire Cindy Gallop. Kenyan blogger Mark Kaigwa gave one of the most poignant keynotes on how technology and innovation in Africa is changing the globe. From a small reminder of the sheer size and diversity of the African continent to exploring the branding and PR issues that cloud our view of the so called ‘dark continent’.
Summing up the event, program curator Geraldine de Bastion explains: “The Re:publica is becoming one of the most relevant conferences of its kind. Although it has grown over the years, we’ve managed to retain a friendly and creative ‘class reunion’ atmosphere. I’m so pleased with the amount and quality of international speakers we’ve had this year and I’m sure this trend will continue”.
About Re:publica:
Re:publica is one of the biggest conferences on blogs, social media and the digital community in Germany. It sees itself as a political, cultural and a young event, which has developed from its 2007 inception as a social event for bloggers with 700 participants to a vital yearly event in the calendar of industry experts and enthusiasts. re:publica is an event of the republica GmbH. Its partners newthinking communications and Spreeblick Verlag have for years been involved in net-political themes and various aspects of the digital community and digital culture and run two of the most well-known blogs in Germany: www.netzpolitik.org and www.spreeblick.com.
About Slam Global:
Slam Global is a digital communication and innovation agency that combines expertise in branding, digital and traditional media. We put brand at the heart of communication and communicate wherever audiences are most receptive.
Last year Slam won ‘best of sector’ at the Digital Impact Awards for its social media campaign for the Actuarial Profession.
For more information, please visit www.slamglobal.com
e:mail: r.debastion@slamglobal.com
Follow us on Twitter @Slamtheworld
Contact
Slam Global
Roxanne Bastion
02071836680
www.slamglobal.com
Roxanne Bastion
02071836680
www.slamglobal.com
Contact
Categories