RadioTraffic.com and Efficio Solutions Announce Integration Partnership
Westerville, OH, May 31, 2012 --(PR.com)-- Partnership enhances reporting capabilities for over 625 radio sales organizations.
RadioTraffic.com and Efficio Solutions have developed a partnership to integrate EfficioTM’s products into RadioTraffic.com’s business systems. RadioTraffic.com provides traffic and billing software to more than 4,000 users at 625 U.S. radio stations. This new partnership was developed in an effort to enhance RadioTraffic.com’s offerings with a sales management/CRM system and a powerful sales reporting solution.
EfficioTM is a web-based, centralized media sales solution, which allows stations to manage all clients and sales processes through turn-key account management, CRM, yield management, and corporate rollup features. The robust reporting package will provide RadioTraffic.com’s radio stations with smarter and more efficient operations.
David Einstein, Efficio Solutions’ Co-President says, “Our relationship with RadioTraffic.com is another step towards embracing our mission of providing all media sales professionals with a centralized and all-inclusive management system, and we look forward to the opportunity to supply our services to RadioTraffic.com’s radio stations.”
RadioTraffic.com’s CEO, Dave Scott, also praises the partnership’s advantages to radio, “The key to an effective sales organization is having access to critical business data when and where you need it. By offering our stations the option of enhancing data to make it more relevant during the sales process through the powerful additional tools of EfficioTM, we play a part in making radio more successful.”
About RadioTraffic.com
RadioTraffic.com was recently rated #1 in user satisfaction in a 2012 survey of 2,000 traffic managers taken by the Traffic Director’s Guild of America. RadioTraffic scored #1 in 9 of 16 categories, #2 in two more and #3 in another. No other software scored as well overall. Details are at www.TDGA.org.
RadioTraffic.com’s team of 11 veteran broadcasters includes former radio station owners in both large and small markets and has 175 years combined traffic and billing experience at CBSI, Visual Traffic, Super Log, The Management, Wicks, OSI, and Harris. In addition, the team has 275 years radio station traffic, programming, sales, and marketing experience.
For more information or a RadioTraffic.com demonstration, please visit our web site www.RadioTraffic.com or call Donna Sue Jordan toll-free at 888-888-RADIO (888-888-7234).
About Efficio Solutions, Inc.
Efficio Solutions, Inc., developers of Efficio™, was founded in 1999 by broadcasters for broadcasters and offers the only web-based and centralized sales management and CRM suite to over 8,000 users in the media sales industry.
EfficioTM focuses on ease of use and was created to make sales processes, data access, and collaboration and analysis more efficient by integrating all aspects of the media sales business including strategy, execution, and performance into a centralized web-based environment. These tools coupled with Efficio Solutions’ commitment to customer service, enhancement capabilities, and cutting edge technologies ensure that client stations keep pace with the changing needs of their business and retain an unparalleled competitive advantage.
For more information or an Efficio™ demonstration, please visit our web site http://www.efficiosolutions.com or call David Einstein at 877-EFFICIO (333-4246) ext. 814.
RadioTraffic.com and Efficio Solutions have developed a partnership to integrate EfficioTM’s products into RadioTraffic.com’s business systems. RadioTraffic.com provides traffic and billing software to more than 4,000 users at 625 U.S. radio stations. This new partnership was developed in an effort to enhance RadioTraffic.com’s offerings with a sales management/CRM system and a powerful sales reporting solution.
EfficioTM is a web-based, centralized media sales solution, which allows stations to manage all clients and sales processes through turn-key account management, CRM, yield management, and corporate rollup features. The robust reporting package will provide RadioTraffic.com’s radio stations with smarter and more efficient operations.
David Einstein, Efficio Solutions’ Co-President says, “Our relationship with RadioTraffic.com is another step towards embracing our mission of providing all media sales professionals with a centralized and all-inclusive management system, and we look forward to the opportunity to supply our services to RadioTraffic.com’s radio stations.”
RadioTraffic.com’s CEO, Dave Scott, also praises the partnership’s advantages to radio, “The key to an effective sales organization is having access to critical business data when and where you need it. By offering our stations the option of enhancing data to make it more relevant during the sales process through the powerful additional tools of EfficioTM, we play a part in making radio more successful.”
About RadioTraffic.com
RadioTraffic.com was recently rated #1 in user satisfaction in a 2012 survey of 2,000 traffic managers taken by the Traffic Director’s Guild of America. RadioTraffic scored #1 in 9 of 16 categories, #2 in two more and #3 in another. No other software scored as well overall. Details are at www.TDGA.org.
RadioTraffic.com’s team of 11 veteran broadcasters includes former radio station owners in both large and small markets and has 175 years combined traffic and billing experience at CBSI, Visual Traffic, Super Log, The Management, Wicks, OSI, and Harris. In addition, the team has 275 years radio station traffic, programming, sales, and marketing experience.
For more information or a RadioTraffic.com demonstration, please visit our web site www.RadioTraffic.com or call Donna Sue Jordan toll-free at 888-888-RADIO (888-888-7234).
About Efficio Solutions, Inc.
Efficio Solutions, Inc., developers of Efficio™, was founded in 1999 by broadcasters for broadcasters and offers the only web-based and centralized sales management and CRM suite to over 8,000 users in the media sales industry.
EfficioTM focuses on ease of use and was created to make sales processes, data access, and collaboration and analysis more efficient by integrating all aspects of the media sales business including strategy, execution, and performance into a centralized web-based environment. These tools coupled with Efficio Solutions’ commitment to customer service, enhancement capabilities, and cutting edge technologies ensure that client stations keep pace with the changing needs of their business and retain an unparalleled competitive advantage.
For more information or an Efficio™ demonstration, please visit our web site http://www.efficiosolutions.com or call David Einstein at 877-EFFICIO (333-4246) ext. 814.
Contact
Efficio Solutions, Inc.
Angel Young
614-895-5688
www.efficiosolutions.com
Angel Young
614-895-5688
www.efficiosolutions.com
Contact
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