VIDACASA Brings a New Level of Freshness to ARAMARK & Fairmont Raffles Hotels International Inc

Chicago, IL, June 12, 2012 --(PR.com)-- VIDACASA is pleased to announce two new partnerships with industry titans; ARAMARK and Fairmont Raffles Hotels International Inc. VIDACASA diningware will be featured in ARAMARK’s 2012 Sourcebook Vol. 2 from May 2012 until January 1, 2013, and as of March 1, 2012 VIDACASA is now a preferred vendor of Fairmont Raffles Hotels International inc. The combination of these two powerhouse companies along with VIDACASA’s innovative iThermo Cell™ technology sets a new bar of industry standards across the hotel and catering industry.

ARAMARK is built around insightful innovative ways to inspire, impact, and enhance their client’s experiences. One of ARAMARK’s core philosophies is that, “Today’s best practices might not be good enough tomorrow,” and so it is clear why VIDACASA was chosen to be one of their newest products. VIDACASA’s innovative iThermo™ technology keeps food at -10°C (14°F) up to 6 hours, plus it is reusable, portable, and compatible with a multitude of diningware sets.

Fairmont Raffles Hotels International inc. has acknowledged VIDACASA as a preferred vendor for all of their establishments starting in March 2012.

Fairmont Raffles Hotels International’s goal is, “To offer easy access to a greater selections of the finest accommodations around the world through their three distinct brands; Fairmount Hotels and Resorts, Raffles Hotels and Resorts, and Swissôtel Hotels & Resorts.” Each of these brands has a worldwide reputation for accommodation excellence, with global portfolios that include historic icons, elegant resorts and modern city-centre properties. These hotels embody global sophistication and residential charm by combing hospitality with contemporary design, personalized service, charm and efficiency which makes them a perfect fit for VIDACASA dinningware.

VIDACASA is an eco-friendly alternative to keep food fresh while simultaneously saving time, and decreasing overhead costs. VIDACASA™ diningware is composed of three parts – the top porcelain food plate, the innovative reusable iThermo® Cell, and the polyurethane thermal base. To charge, just place the iThermo™ Cell in a deep freezer overnight, then simply put the iThermo™ Cell into the base and the plate surface will keep food at 39.2°F (4°C) for up to 6 hours. The end result is a clean, sleek, modern appearance without the use of external power that keeps food looking great and tasting even better.

VIDACASA Diningware is now available for sale; please contact sales@regausa.com or call 312-288-8631 for additional information or requests. To browse the entire collection, please visit us online at www.vidacasa.com.