220 Communications

220 Communications Press Announcement: "More Than Just a Game, It's an Experience: Authenticity Grows in Popularity

Couple’s Popular Relationship/Communication Tool Growing in Popularity. Provides insight into dating partner through fun board game. Authenticity is a marketing partner of 220 Communications .

Chicago, IL, June 28, 2012 --(PR.com)-- Playing games can take a toll on romantic relationships. But not if you're playing Authenticity, a relationship board game created to help couples really get to know each other and evaluate their compatibility. Sheila and Milton Brown, the games creators have been spreading the value of real communication with the game for the past 3 years.

Authenticity poses the kinds of questions that a lot of people are unwilling or afraid to ask – especially early on in a relationship – about religion, family, sex and romance, finance and life situations. For instance, "Your mate has gained a significant amount of weight. Would this bother you and if so, how would you address this issue?," "On a scale of 1 – 10 how important is maintaining a good credit score and why?" and "If your mate was unhappy with you sexually, would you want him/her to tell you?"

The "actions" cards encourage playful and intimate interactions including "Act out your pet peeve," "Kiss your mate on the nose" or "Hold your mate's hand until your next turn."

Ms. Brown, initially developed Authenticity to help her and her girlfriends -- frustrated with dating -- improve their chances of finding a suitable mate. In the process, Brown met her husband, Milton, who helped her complete the game and take it to market.

"Early in the dating process, people don't always reveal their true selves. They send their 'representative'," Brown said. "Men and women are frustrated by the time and money they invest in relationships that are doomed from the start. Authenticity cuts to the chase, for sure, but mostly, we see the game as a way for dating couples to grow closer by gaining a deeper understanding of what matters to them and what they are looking for in a mate."

Online dating sites such as Match.com and eHarmony suggest "matches" based on physical and lifestyle preferences that reveal little about an individual's personality.

"It's not the person's height, or weight, or hobbies you fall in love with," said Milton Brown. "Real love grows out of honest and uninhibited communication. Authenticity gets people talking. That's essential, because the things we hold back can have consequences down the road, especially if communication breaks down."

Dating is a roll of the dice; but Authenticity can better the odds. To order Authenticity online, visit www.playauthenticity.com.
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220 Communications
Stephanie Chesney
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www.220communications.com
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