East Coast Dogs Got Nothing on West Coast Ice Cream

Brea, CA, July 05, 2012 --(PR.com)-- This 4th of July, the East Coast was all about hot dogs as Nathan’s Famous held their annual International Hot Dog Eating Contest championship event. But here in Southern California, qualifying for Farrell’s Ice Cream Parlors® 3rd Annual Splendiferously Superiffic Summer Spectacular Ice Cream Eating Challenge continues. Unlike the hot dog contest, Farrell’s event is open to everyone, from the amateur to the professional. With 6 categories for multiple ages, everyone in the family can participate. Qualifying is going on now through July 8 at Farrell’s in Brea, Rancho Cucamonga, Mission Viejo and Santa Clarita during normal business operating hours.

100% of the proceeds from the qualifying fee benefits CHOC Children’s® (Children’s Hospital of Orange County) and Make-A-Wish®. In addition to the qualifying ice cream, participants receive a limited edition Farrell’s event t-shirt and $5 towards their next Farrell’s visit.

The top 8 qualifiers from each category will move on to compete head-to-head on July 15 in Downtown Brea at Farrell’s Ice Cream Eating Championships. The event is a day-long family festival with carnival rides, games, giveaways and, of course, ice cream.

Categories and details:

-Men's Individual Pig's Trough Challenge
-Ages 16+
-Qualifying cost - $20 per person
-Qualifying Sundae - 3-scoop sundae
-Championship Sundae – Farrell’s Famous Pig’s Trough, 6-scoop sundae
-Grand Prize - One Year of free Farrell's Ice Cream

-Women’s Individual Pig’s Trough Challenge
-Ages -16+
-Qualifying Cost - $20 per person
-Qualifying Sundae – 3-scoop sundae
-Championship Sundae – Farrell’s Famous Pig’s Trough, 6-scoop sundae
-Grand Prize - One Year of free Farrell's Ice Cream

-Kid’s Individual Jr. Pig’s Trough Challenge
-Ages - 9 - 15
-Qualifying Cost - $20 per person
-Qualifying Sundae – Jr. 3-scoop sundae
-Championship Sundae – Jr. Pig’s Trough, modified smaller 6-scoop sundae.
-Grand Prize - One Year of free Farrell's Ice Cream

-The Big and Small Pig’s Trough Challenge
-2-persons, ages 16+ and 9 and under
-Qualifying Cost - $20 per adult / child team
-Qualifying Sundae – 3-scoop sundae
-Championship Sundae – Farrell’s Famous Pig’s Trough, 6-scoop sundae
-Grand Prize - One Year of free Farrell's Ice Cream

-The 4-person Zoo Challenge
-4-person team, ages 16+
-Qualifying Cost - $20 per person ($80 total for the 4-person team)
-Qualifying Sundae – 3-scoop sundae
-Championship Sundae – Farrell’s Famous 30-scoop Zoo to eat as a team
-Grand Prize - One Year of free Farrell's Ice Cream

-Men’s and Women’s Professional Zoo Challenge
-Ages – 16+
-Qualifying Cost - $40 per person
-Qualifying Sundae – Farrell’s Famous Pig’s Trough, 6-scoop sundae
-Championship Sundae – Farrell’s Famous 30-scoop Zoo to eat individually
-Grand Prize - One Year of free Farrell's Ice Cream and $500

For more information visit FarrellsUSA.com/Challenge.

The 3rd Annual Splendiferously Superiffic Summer Spectacular Ice Cream Eating Challenge is sponsored by Raging Waters, Boomers, Don-A-Vee Jeep, Carnival Services, Studio Three Sixty Advertising, J. Hungerford Smith, the Orange County Market Place, and Brea Downtown.