Red Hats and More’s Best Selling Game, Bunco, Gains Popularity Throughout the Country

Rochester, MI, June 20, 2007 --(PR.com)-- Red Hats and More (www.redhatsandmore.com) knows firsthand about the latest U.S. dice game craze--the number one online retailer of Red Hat Society products sells Bunco more than any other game on its site. Bunco takes absolutely no skill and a lot of luck-- it's literally a roll of the dice.

Nearly 30 million women are playing regularly. Red Hatters all over the country meet weekly or monthly to play Bunco, a dice game that's been around since the 1800s and remains popular at social gatherings. Corporate America's catching on, too. The official national Bunco tournament sponsor is Prilosec, whose target audience is "middle-aged women with heartburn." According to Procter & Gamble, which sponsored last year's World Bunco Championships in Las Vegas, more than 27 million women play the game regularly. The championship event was even televised nationally on the Oxygen cable channel.

“The appeal of the game lies in the social time it provides for these women—it’s a lot of fun but it’s fairly easy--that's why it's a good game for socializing,” said Pam Schenkel, president of Red Hats and More. Games like Bunko and Sudoko are both excellent therapies for the mind. The brain, like the body, needs exercise in old age. This research is continually proving that older people given training in mental functions stayed sharper for years afterward. “These promising, not to mention fun, non-drug treatments combat mental decline and our customers, who are primarily over 50, have caught on,” added Schenkel.

Bunco is available at www.redhatsandmore.com for the retail price of $21.00 and comes in a take-along box including complete instructions, 9 dice, an official game bell, 1 fuzzy die, tally pads, score sheets and 6 pencils.

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