Lebanon Business Owners Ready for ActionCOACH Business Coaching

Las Vegas, NV, August 03, 2012 --(PR.com)-- With the state of the world economy, business coaching is more important than it has ever been. In virtually every country around the world, business owners are looking for an advantage over their competition, which is why ActionCOACH has expanded into its 44th country, Lebanon.

ActionCOACH is the world’s leader in business and executive coaching. When Brad Sugars, Chairman and Founder, started the company in 1993, the field of business coaching was still in its infancy. By franchising the company in 1997, Sugars helped business coaching become more mainstream turning it into the second fastest growing category behind Information Technology. ActionCOACH specializes in coaching small to medium size business as well as executive teams and group coaching.

“There are business owners all over the world that need the business re-education that ActionCOACH offers,” Sugars said. “As we continue to grow and expand into more areas of the world, we are excited about the impact our systems, methodologies and coaches will make in each local economy they work in and our move into Lebanon is one of the most exciting yet.”

Lebanon is not a big country, with about four million people, but it has the largest proportion of skilled workers among Arab states and thanks to strong regulation, has largely avoided the global recession that has crippled so many nations.

“There is tremendous economic opportunity in Lebanon,” Assemaani said. “There are consulting companies in the country, but there aren’t coaching companies like ActionCOACH. These are new ideas and a different approach that will certainly appeal to the Lebanese market once they understand the concept, because right now the concept simply doesn’t exist in the country. My job will be to educate the markets so they understand what working with an ActionCOACH Business Coach can do for them and the country.”

Assemaani is the first and currently the only ActionCOACH Business Coach in Lebanon, but he isn’t alone. He has the backing and support of over 1000 Business Coaches around the world, as well as systems that are proven to work for any business, anywhere in the world.

“ActionCOACH works in more than 40 countries, so why wouldn’t it work here?” Assemaani said. “Culturally Lebanon is very Western, very European. Our success in Lebanon is not an issue. The only issue is when we will be successful. It’s a process but I am certain that within 5 years time ActionCOACH will be known throughout Lebanon. There will be a high awareness of the brand and what we can do for business owners all over the country.”

ActionCOACH is the world’s number one business coaching and executive coaching firm, with more than 1,000 offices in 44 countries. To learn more, go to actioncoach.com.