Wahaso Corp. and PuraTerra LLC Form Strategic Alliance

Lambertville, NJ, August 31, 2012 --(PR.com)-- PuraTerra LLC, based in Lambertville, NJ, has entered into a strategic partnership with Water Harvesting Solutions, Inc. (Wahaso) to sell the Chicago-based vendor’s water harvesting solutions in the Northeastern U.S. This alliance represents a continuation of PuraTerra’s strategy to develop relationships with “best of breed” manufacturers of sustainable construction products. PuraTerra’s team of Territory Managers will perform outreach to architects, building owners, developers, and engineers in order to expand the usage of Wahaso’s eco-friendly water harvesting systems.

“We are very excited and honored to be chosen by Wahaso as one of their primary sales partners,” said Alex Argento, co-founder of PuraTerra. “They clearly have one of the industry’s most innovative and robust water harvesting solutions, and we fully expect to help reinforce their leadership position in this area.”

“PuraTerra has a unique and compelling business model that was very appealing to us,” said Wahaso President John Bauer. “We like that they share our values for sustainability efforts and that the other products and manufacturers they represent are consistent with our solutions for water reuse on-site to conserve municipal drinking water,” continued Bauer.

PuraTerra LLC is the sustainable construction industry’s first true market development firm. The company’s breakthrough insight is to develop markets for its vendor partners in a way that benefits all of the industry’s stakeholders. By holistically viewing all of these constituents - architects, engineers, developers, building owners, distributors, rep firms, and manufacturers - as integral parts of an industry ecosystem, PuraTerra has been able to significantly enhance the use of eco-friendly architectural products within their markets.

Wahaso – Water Harvesting Solutions, is a design-build firm specializing in custom commercial systems for harvesting rainwater, greywater and other on-site water resources for non-potable uses like toilet flushing, irrigation and evaporative cooling system make-up. Wahaso provides consulting and system design services to engineers and architects and then delivers systems that are preassembled and tested on skids for installation by local contractors. The company was founded in 2008 and has designed well over 200 projects in the US and Canada. Visit www.wahaso.com, 800-580-5350.