AquaNew Offers a Healthy Beverage Solution to the Bloomberg Debate

Sarasota, FL, September 17, 2012 --(PR.com)-- AquaNew has a solution to address NYC Mayor Bloomberg and the New York City's Health Officials ban on supersized-sugary drinks. As part of Bloomberg’s campaign against obesity, the new ban makes it illegal for restaurants, movie theaters, stadiums and food carts to sell soda in cups larger than 16 oz.

Excessive? Quite possibly, but as CEO of AquaNew, Rob Gourley, tells it; there’s a better way:

“Rather than policing how much of a product a person can buy or consume, why not create a healthier product in the first place?”

Studies by AquaNew have already indicated that you can cut down the amount of unhealthy sugar and sodium in juice, soda and coffee beverages – without affecting the flavor – by adding ultra pure Watt-Ahh® as the main ingredient during the manufacturing of Ready to Drink (RTD) beverages. In a recent taste survey, AquaNew successfully replaced 30%-50% of a well-known sugary energy drink with Watt-Ahh® and discovered that the beverage not only retained its flavor, but it tasted better without a “bubble-gum” after taste. Another huge benefit was the calories per serving dropped to meet Canadian standards for products served to their school-aged children. Wes Wyatt, CEO of Cintron beverages, was excited about the prospects of producing a healthier energy drink alternative using Watt-Ahh®.

Currently, AquaNew is seeking to collaborate with leading beverage companies, such as Coca-Cola and Starbucks, to produce healthier and more flavorful RTD beverages. They also propose commercializing their novel water treatment machine to make more consistent tasting fountain drinks worldwide; thereby extending the life of expensive dispensing machines (which are susceptible to scale and rust buildup from tap water) in restaurants and other commercial outlets.

“We’re hoping that Cintron, Coca-Cola and other beverage companies will be willing to work with us to create healthier sodas and energy drinks,” Gourley said, “which would help to meet government and school guidelines for sugar content and calorie count to achieve better health for all.”

Visit www.AquaNew.com for more information about health benefits of Watt-Ahh®. Additional press materials can be found in the AquaNew media kit. For all other media inquiries, please contact Danielle Palli at 941-526-6789 or danielle@aquanew.com.