Creative Danes Introduces the Blade Wine Series by Menu - Bring Out the Best in Your Wine

Carlsbad, CA, October 01, 2012 --(PR.com)-- Blade Wine Series

Bring out the best in your wine.

As the wine flows across the unique, flat leaf-shape, forming a smooth, wide stream as it pours into the glass, it is easy to appreciate the beauty of wine aeration. In fact, Blade by Menu aerates the wine so well that Eurofins named it the new winner in an independent test of the world’s best decanting pourers.

English design company Designwright has created an idea that is as ingenious as it is simple: the leaf shape creates a large surface area, maximising the wine’s interaction with the oxygen in the air. The front is transparent, allowing you to witness the transformation of the wine’s flavour and bouquet. Four small holes on the front allow the wine to come into contact with even more air, improving the wine’s flavour based on the patented Venturi principle that Menu has made well known all over the world.

The result is incredible; and highly noticeable. As we all know, wines release their true aromas when they come into contact with oxygen, significantly improving the taste experience. Blade adds 430% more oxygen to the wine. A result which no other decanting pourer on the market can match.

The decanting pourer has inspired an entire series of Blade wine accessories including the decanting pourer, a vacuum pump, waiter’s corkscrew and twist corkscrew. The series is aerodynamic as well as ergonomic and all tools are equipped with a rubber coated surface for good and comfortable grip.

Each of the tools has its own, unique and practical characteristics: The vacuum pump prolongs the life of your wine by quickly and easily extracting air from the bottle. The waiter’s corkscrew sits comfortably in your hand and its practical shape makes easy work of uncorking bottles. The twist corkscrew has a clever magnetic closure mechanism that automatically brings the parts back in position after use.

The Blade wine series has been created by Designwright, one of the UK’s most acclaimed design teams, which has been working closely with Menu since 2011. Brothers Adrian and Jeremy Wright have a background in industrial design and focus on both the visual and the technical aspects of their craft. Designwright has won several Red Dot and Design Plus awards and earned the recognition of the British industry organisation D&AD.