NC Retail Merchants Launch Retail Means Votes Campaign

Raleigh, NC, October 07, 2012 --(PR.com)-- North Carolina Retail Merchants Association Launches Get-Out-The-Vote Initiative: “Retail Means Votes”

The North Carolina Retail Merchants Association (NCRMA), in collaboration with the National Retail Federation (NRF), has launched a new grassroots, get-out-the-vote initiative, called “Retail Means Votes.” The new, non-partisan voter resource is dedicated to educating and engaging America’s retail industry, and designed to encourage North Carolina retailers’ active participation in the elections.

“The Retail Means Votes initiative seeks to increase the retail industry’s presence and participation in this year’s election,” said NCRMA President and General Counsel Andy Ellen. “This is a great resource for our members to log on and compare in a non-partisan manner candidate positions on issues of importance to our industry.”

The “Retail Means Votes” website – www.RetailMeansJobs.com/election – will include a suite of voter tools and resources, including:

· Candidate biographies, links to campaign websites, the latest in election-related news, and information on how to register to vote, apply for an absentee ballot, or locate a polling site.

· Non-partisan voter guides that compare presidential and U.S. Senate candidates’ positions on six retail priorities—health care, labor, sales tax fairness, swipe fees, tax reform, and trade.

· Key vote tallies, and suggested questions that retailers and employees can pose to candidates during debates, town hall meetings, tele-town hall meetings, and other events on the campaign trail.

· Links to detailed information on the retail industry’s economic impact on North Carolina.

The new voter resource can be accessed at: www.RetailMeansJobs.com/election

About NCRMA:
The North Carolina Retail Merchants Association (NCRMA) is a non-profit trade association that was organized in 1902 to improve the business climate for retail merchants in our state. Over 100 years later, NCRMA is still the voice of the retail industry in North Carolina.

The Association’s membership includes more than 25,000 stores from across the state, representing 75 percent of North Carolina’s retail sales volume. About 60 percent of NCRMA members are independent stores. NCRMA serves both large and small retailers from multi-state chains to local “Mom and Pops,” and all types of merchants such as antique, apparel, art, automotive, book, carpet, department, drug, electronics, floral, furniture, grocery, hardware, jewelry, paint and variety stores. www.ncrma.org