Coldwell Banker Howard Perry and Walston Inks Deal to Become Affiliate of Horticultural Assessment Service
Raleigh, NC, July 09, 2007 --(PR.com)-- Eb Moore, CEO of Coldwell Banker Howard Perry and Walston, has announced that the firm has contracted to become a member of Horticultural Asset Management, Inc.’s (HMI’s) Real Estate Affiliate Program in the Raleigh-Durham market. Under the terms of the program, Coldwell Banker Howard Perry Walston clients will receive reduced pricing for the assessment. HMI will also customize each assessment with the agency and individual broker’s logos and brand.
The assessment service involves the identification, sizing, mapping and general inspection of the landscape trees and shrubs on a property. This information is processed through HMI’s proprietary system and returns current through five-year replacement cost values, a plant health score, and plant descriptions, photographs and care and maintenance instructions for each asset. With this information, home sellers and brokers can quantify the value of the landscape assets and the new homebuyer receives a complete inventory and care guide for the landscape assets.
As an affiliate member, home sellers who order an assessment will receive added value in the form of two certificates valued at $500 in tree and shrub care services. A third certificate worth $250 will be available to the new homeowner. All services will be performed by the F.A. Bartlett Tree Expert Company (Bartlett). Bartlett is an international leader in residential and commercial tree and shrub care. As a member of HMI’s network of field-based assessors, Bartlett will send their staff arborists to each property to gather the information for the assessments.
“Services that provide value to our clients are important to Coldwell Banker Howard Perry and Walston,” said Moore. “This horticultural assessment tool gives our brokers and clients a more accurate understanding of a property’s true value, what it takes to maintain the exterior landscaping, and how to better communicate that value and information to potential buyers.”
About Coldwell Banker Howard Perry And Walston:
Howard Perry, an established builder, and Don Walston, a real estate entrepreneur, formed Coldwell Banker Howard Perry and Walston in 1972. Today the company has over 700 real estate professionals, 13 sales offices, the area’s premier new homes division, a mortgage company, insurance services division, title company, an award winning relocation division, a growing Concierge home services division, the area’s number one real estate school, and the state’s number one real estate Web site. The company has become the largest full-service residential real estate company in the Triangle and one of the leading realty firms in the nation, with more than 11,000 transactions a year and almost $3 billion in sales. In 2006, Coldwell Banker Howard Perry and Walston was recognized among the 50 fastest growing private companies in the Triangle by the Triangle Business Journal. For more information about Coldwell Banker Howard Perry and Walston visit their Web site at http://www.hpw.com.
About Horticultural Asset Management, Inc. (HMI):
Horticultural Asset Management, Inc. provides revolutionary products and services that are utilized by green industry professionals as well as experts in the tax, insurance and real estate industries. HMI’s Horticultural Scientific Standard (HS²™) enables HMI Horticultural Assessments to provide accurate replacement costs for landscape assets. The replacement cost valuations provided in the HMI Horticultural Assessments can help property owners recover from the loss of landscape assets and they also provide valuable information to those purchasing properties. Also included in the HMI Horticultural Assessments is the Michael Dirr Plant Guide, written by renowned professor and author Dr. Michael Dirr. The plant guide provides customized care instructions, as well as photographs and plant descriptions. For more information or to view a sample HMI Horticultural Assessment please visit the Web site http://www.moneygrowsontrees.com or call 866-937-6468.
Patty Briguglio
MMI Associates, Inc.
919-233-6600
patty@mmimarketing.com
###
The assessment service involves the identification, sizing, mapping and general inspection of the landscape trees and shrubs on a property. This information is processed through HMI’s proprietary system and returns current through five-year replacement cost values, a plant health score, and plant descriptions, photographs and care and maintenance instructions for each asset. With this information, home sellers and brokers can quantify the value of the landscape assets and the new homebuyer receives a complete inventory and care guide for the landscape assets.
As an affiliate member, home sellers who order an assessment will receive added value in the form of two certificates valued at $500 in tree and shrub care services. A third certificate worth $250 will be available to the new homeowner. All services will be performed by the F.A. Bartlett Tree Expert Company (Bartlett). Bartlett is an international leader in residential and commercial tree and shrub care. As a member of HMI’s network of field-based assessors, Bartlett will send their staff arborists to each property to gather the information for the assessments.
“Services that provide value to our clients are important to Coldwell Banker Howard Perry and Walston,” said Moore. “This horticultural assessment tool gives our brokers and clients a more accurate understanding of a property’s true value, what it takes to maintain the exterior landscaping, and how to better communicate that value and information to potential buyers.”
About Coldwell Banker Howard Perry And Walston:
Howard Perry, an established builder, and Don Walston, a real estate entrepreneur, formed Coldwell Banker Howard Perry and Walston in 1972. Today the company has over 700 real estate professionals, 13 sales offices, the area’s premier new homes division, a mortgage company, insurance services division, title company, an award winning relocation division, a growing Concierge home services division, the area’s number one real estate school, and the state’s number one real estate Web site. The company has become the largest full-service residential real estate company in the Triangle and one of the leading realty firms in the nation, with more than 11,000 transactions a year and almost $3 billion in sales. In 2006, Coldwell Banker Howard Perry and Walston was recognized among the 50 fastest growing private companies in the Triangle by the Triangle Business Journal. For more information about Coldwell Banker Howard Perry and Walston visit their Web site at http://www.hpw.com.
About Horticultural Asset Management, Inc. (HMI):
Horticultural Asset Management, Inc. provides revolutionary products and services that are utilized by green industry professionals as well as experts in the tax, insurance and real estate industries. HMI’s Horticultural Scientific Standard (HS²™) enables HMI Horticultural Assessments to provide accurate replacement costs for landscape assets. The replacement cost valuations provided in the HMI Horticultural Assessments can help property owners recover from the loss of landscape assets and they also provide valuable information to those purchasing properties. Also included in the HMI Horticultural Assessments is the Michael Dirr Plant Guide, written by renowned professor and author Dr. Michael Dirr. The plant guide provides customized care instructions, as well as photographs and plant descriptions. For more information or to view a sample HMI Horticultural Assessment please visit the Web site http://www.moneygrowsontrees.com or call 866-937-6468.
Patty Briguglio
MMI Associates, Inc.
919-233-6600
patty@mmimarketing.com
###
Contact
Coldwell Banker Howard Perry And Walston
Patty Briguglio
919-233-6600
www.mmimarketing.com
Patty Briguglio
919-233-6600
www.mmimarketing.com
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