Innovation Direct™ Enthused About Representing Former Professional Baseball Player's Heel 2 Heaven Invention to Industry

Miami, FL, October 13, 2012 --(PR.com)-- An innovative new product designed to ingrain a vitally important technique in baseball, the Heel 2 Heaven, has been developed by Steve Graff of Round Rock, Texas. The invention's unique design helps to reinforce full rotation of the hips and the spin of the back foot when hitting a baseball.

Baseball is one of the sports in which success is particularly dependent on proper and precise technique. This certainly applies to the act of hitting effectively and consistently. The fundamentals of proper batting stance, swinging, and follow through are taught and emphasized since the earliest levels of the sport, but can prove difficult to completely master, even after extensive practice. Therefore, a product that could greatly enhance the verbal and physical instruction typically provided by a coach would likely be held in high regard.

With this in mind, the Heel 2 Heaven has been developed. The Heel 2 Heaven helps to strengthen muscle memory in a fun and challenging manner. It increases bat speed and power, leading to more success on the field. Additionally, the Heel 2 Heaven will lead to greater confidence stemming from improved performance. Furthermore, it will be completely unobtrusive to the natural physical motions normally involved in swinging a bat. The Heel 2 Heaven will also lend itself to being designed in different team colors, as well as in different shapes and images to appeal to youth baseball players. The product will also have utility as a training tool for golfers.

A prototype of the Heel 2 Heaven has also been developed by the inventor, who is a professional baseball instructor and former professional baseball player, and has been utilized with great success on many of his students.

Mr. Graff now seeks a third party licensee to manufacture, market, and distribute the product for him under a royalty agreement. Potential licensees in the baseball instructional products industry are currently being targeted as candidates to eventually commercialize Heel 2 Heaven on a worldwide basis.

In May 2012, Mr. Graff contracted Miami, Florida-based product management services leader Innovation Direct™ to represent the Heel 2 Heaven to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of exposure for the products that it represents through its unique and patented licensing methodology and its participation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Potential licensees interested in obtaining more information about Heel 2 Heaven and discussing licensing opportunities with respect to the product can contact the Manufacturer Response Department of Innovation Direct™ at (877) 991-0909 ext. 4285 or at MR@innovationdirectonline.com.