Blue River Marketing Talks About Combating the Desensitizing of Mainstream Advertising
At FullyBlue.com, Blue River Marketing’s blog, they speak about the declining effects of mainstream advertising and how to still get your message out.
Boynton Beach, FL, July 14, 2007 --(PR.com)-- Everyday we are subjected to advertising from television, radios, and billboards. But are these tools still as effective as when they were first utilized?
Mainstream advertising used to be one of the most power ways to get your name, brand, or product out to the general public. It was a powerful medium. But have we seen so much of it that we are now impervious to its effects?"
“Does advertising still work? The answer to that question cannot simply be a yes or no,” says Gerald Landolfi, director of sales at Blue River Marketing. “We can, however, say that advertising is and has not been simply about the product anymore. After years of being thwarted and bashed with advertising, the public has become desensitized to mainstream advertising. If you were to sit down and watch some of the commercials on t.v., the product that is being advertised is not even being revealed until the last 5 seconds; and half the time the commercials don’t even have anything to do with the product.”
“If we take examples of advertising every year from 1950 to present, we can see how advertising has veered off the product and on to subjects of sex and humor. Why do you think this is? Advertisers are grabbing at straws to get your attention,” continues Landolfi. “Now what we offer are strategies to help bypass this so your name and products are being advertised to the fullest degree.”
Gerald Landolfi has been an entrepreneur all his life. Starting a number of businesses himself, he understands the complexity of the business market and wants to share them with budding entrepreneurs. Gerald is director of sales at Blue River Marketing, a marketing agency that’s geared in helping others achieve success.
About Blue River Marketing Blog
Blue River’s goal is to help others achieve success by capturing your targeted market and giving them that “must have” experience. Their blog has been established to help businesses grow by giving them realistic ways and keys for marketing and advertising success. You can check out their blog at FullyBlue.com.
PR Contact:
Daniel Patrick
Blue River Marketing
E-mail: pr@gowithblue.com
Telephone: 561.386.5928
###
Mainstream advertising used to be one of the most power ways to get your name, brand, or product out to the general public. It was a powerful medium. But have we seen so much of it that we are now impervious to its effects?"
“Does advertising still work? The answer to that question cannot simply be a yes or no,” says Gerald Landolfi, director of sales at Blue River Marketing. “We can, however, say that advertising is and has not been simply about the product anymore. After years of being thwarted and bashed with advertising, the public has become desensitized to mainstream advertising. If you were to sit down and watch some of the commercials on t.v., the product that is being advertised is not even being revealed until the last 5 seconds; and half the time the commercials don’t even have anything to do with the product.”
“If we take examples of advertising every year from 1950 to present, we can see how advertising has veered off the product and on to subjects of sex and humor. Why do you think this is? Advertisers are grabbing at straws to get your attention,” continues Landolfi. “Now what we offer are strategies to help bypass this so your name and products are being advertised to the fullest degree.”
Gerald Landolfi has been an entrepreneur all his life. Starting a number of businesses himself, he understands the complexity of the business market and wants to share them with budding entrepreneurs. Gerald is director of sales at Blue River Marketing, a marketing agency that’s geared in helping others achieve success.
About Blue River Marketing Blog
Blue River’s goal is to help others achieve success by capturing your targeted market and giving them that “must have” experience. Their blog has been established to help businesses grow by giving them realistic ways and keys for marketing and advertising success. You can check out their blog at FullyBlue.com.
PR Contact:
Daniel Patrick
Blue River Marketing
E-mail: pr@gowithblue.com
Telephone: 561.386.5928
###
Contact
Blue River Marketing
Daniel Patrick
888-948-4258
www.gowithblue.com
Daniel Patrick
888-948-4258
www.gowithblue.com
Contact
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