Digital Jungle Goes Weibo on Captain Cook Cruises
Digital Jungle, a social influence marketing agency, announced today that they have been appointed by Captain Cook Cruises in Australia as their Chinese Social Media Agency to promote their brand across the Sina and Tencent Weibo platforms.
Beijing, China, November 23, 2012 --(PR.com)-- According to CNNIC, China’s Internet Monitoring Agency, the Chinese Internet boasts more than 600 million users where an estimated 85% of these Chinese netizens have a Weibo account. Therefore, the Weibo (twitter like) channel provides many Brands with an opportunity to develop an engaging social media presence in China.
Richard Doyle, Head of Sales and Marketing at Captain Cook Cruises, said, “Given the significant use of micro-blogs in China, Captain Cook Cruises wanted to become an active participant in this medium and create connections with potential travelers to Australia. The broad coverage that social media can provides and the ability to access information relating Captain Cook Cruises immediately, made social media marketing an easy choice.”
Dr. Mathew McDougall, CEO and Founder of Digital Jungle, stated, “Captain Cook Cruises have over 40 years of experience in providing unique and exciting travel experiences to their customers. This deep heritage will provide interesting and compelling stories that can be told across social media that I think Chinese will respond to. We look forward to starting this relationship with Captain Cook Cruises.”
About Digital Jungle
Digital Jungle is the leading Chinese social Influence marketing Agency.
Our marketing philosophy is about facilitating discourse with your clients and prospects; encouraging them to communicate back with your company. Doing this can develop trust with your brand, spread your message fast, increase customer loyalty, and increase sales.
Digital Jungle leverages expertise in social media marketing and combines this medium with additional online channels such as search marketing (SEO/SEM), ePR, eDM, display media and affiliate marketing services to amplify the communications and echo key messages.
Digital Jungle combines the best thought leadership of the consulting world with the leading capabilities of the marketing services industry to support our clients’ business needs, such as launching new products, repositioning a brand or participating in the social world.
Richard Doyle, Head of Sales and Marketing at Captain Cook Cruises, said, “Given the significant use of micro-blogs in China, Captain Cook Cruises wanted to become an active participant in this medium and create connections with potential travelers to Australia. The broad coverage that social media can provides and the ability to access information relating Captain Cook Cruises immediately, made social media marketing an easy choice.”
Dr. Mathew McDougall, CEO and Founder of Digital Jungle, stated, “Captain Cook Cruises have over 40 years of experience in providing unique and exciting travel experiences to their customers. This deep heritage will provide interesting and compelling stories that can be told across social media that I think Chinese will respond to. We look forward to starting this relationship with Captain Cook Cruises.”
About Digital Jungle
Digital Jungle is the leading Chinese social Influence marketing Agency.
Our marketing philosophy is about facilitating discourse with your clients and prospects; encouraging them to communicate back with your company. Doing this can develop trust with your brand, spread your message fast, increase customer loyalty, and increase sales.
Digital Jungle leverages expertise in social media marketing and combines this medium with additional online channels such as search marketing (SEO/SEM), ePR, eDM, display media and affiliate marketing services to amplify the communications and echo key messages.
Digital Jungle combines the best thought leadership of the consulting world with the leading capabilities of the marketing services industry to support our clients’ business needs, such as launching new products, repositioning a brand or participating in the social world.
Contact
Digital Jungle Limited
Mia Peng
+86 010 65615818
www.digitaljungle.com.cn
Mia Peng
+86 010 65615818
www.digitaljungle.com.cn
Contact
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