Estella Online Announces Arrival of Luxury Kids Clothing for Spring/ Summer 2013 & the Estella Bamboo Layette Collection

New York, NY, February 28, 2013 --(PR.com)-- Estella, Designed for Children, announces the arrival of new Spring/Summer 2013 collections from European brands Bobo Choses & Amelia and Australian brand, Munster Kids. The online luxury designer kids clothing brand also announces the arrival of more inventory of its popular Bamboo Baby Layette baby sleepwear collection.

Available at: http://www.estella-nyc.com/new-arrivals.html, the new arrivals from Bobo Choses, Munster Kids and Amelia are joyful, well designed, organic and make a social statement in a thoughtful manner. Spanish fashion house, Bobo Choses’ line is inspired by fruits, vegetables and everything good for children. Their baby rompers and bodysuits are designed with bold and graphic fruit prints on soft organic cotton fabric backgrounds. Likewise, their girls’ dresses and boys t-shirts look like pieces of art with a bold lemon, tomato or other fruit printed on a soft organic canvas. Their silhouettes are simple, stylish and complement the design and the ‘eat well” message that they tastefully relay.

Estella co-founder and creative head, Jean Polsky says she is “absolutely delighted with Bobo Choses’ spring collection.” She adds: “When I am buying for our online baby clothes boutique, I look for precisely what their line delivers: a fun looking collection that takes familiar objects and tells a compelling and extraordinary story. To take the age old story of ‘eat right’ and tell such a compelling visual story in organic fabric across multiple styles and bodies is amazing.”

Australian designer Munster Kids, does an equally good job with its Spring/Summer collection. Inspired by street art, their Spring Summer 2013 collection features an array of images ranging from creepy beetle prints and graffiti inspired hearts, to painted white tigers. Heavily influenced by modern day street artists such as Curtis Kulig and Banksy, each of their baby boy clothes, boy t-shirts and baby girl clothes are brought to life with a touch of urban street style.

Ms. Polsky says “Munster takes on the idea of turning street art into instant classic must haves in your child’s wardrobe. They bring to life the flavor of street culture with their edgy graphic prints featured on items of clothing ranging from cotton t-shirts to board shorts. Further, I applaud their social responsibility - all Munster products are made in Vietnam with a portion of the proceeds donated to help support Vietnamese and Cambodian orphanages.”

Also socially conscious is Estella's own bamboo baby sleepwear collection. Made of a sustainable fiber, Estella’s bamboo baby layette line is not only eco-conscious, but it is luxurious and comfortable.

Ms Polsky said: “Our baby sleepwear collection offers the finest and the softest for newborn infants to 18 month olds babies. We wanted to offer infant wear - baby rompers, bodysuits and other basics - that were as soft as butter. As a parent, I know that the last thing mothers want to do is worry about itchy fabric irritating their baby’s skin. I also made sure our layette was pliable and would allow babies to grow comfortably; is machine washable and easy to care for; is breathable and would help regulate their temperatures, keeping them warm in the winter and cool in the summer.”

Featured on The Martha Stewart show, the bamboo line now includes a handsome navy color. This is in addition to the soft pink, baby blue, cream, black and grey colors that are all now in stock.

To celebrate the arrival of this collection as well as the Spring/Summer 2013 clothing lines, Estella is now offering free ground shipping on all orders delivered to the continental US.

Visit: http://www.estella-nyc.com/estella-bamboo-layette.html to view the Estella bamboo baby sleepwear collection.

About Estella

Estella, Designed for Children (http://www.estella-nyc.com/) was established in 2002 by a husband-wife team who started the brand to bring the luxurious fabrics and high-end designs of European kids clothing to US. In 2007, Estella started its in-house lines Estella Bamboo baby collection, and the Estella Organic cotton kids collection to complement the already retailed European brands in their store. Since then, Estella offers an exclusive line of designer clothes for babies & toddlers by luxury brands and its own in-house exclusive kids clothing label – Estella.

Estella has been featured in Vogue, Elle, Parents Magazine, New York Times and has also appeared on the Martha Show, The Today Show, CNN and more.

For more information, contact:

Grace Van Vranken
Estella
493 Sixth Avenue
(Between 12th & 13th Streets)
New York, NY 10011
Phone: 1.877.755.3553
Email: hello@estella-nyc.com
Website: www.Estella-NYC.com
Blog: http://blog.estella-nyc.com/
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