NFL Alumni Association, Ohio Chapter Names Big Picture Marketunities Agency of Record

Columbus, OH, March 17, 2013 --(PR.com)-- The Ohio Chapter of the NFL Alumni Association announced the selection of Big Picture Marketunities as agency of record.

Big Picture Marketunities will focus on the Ohio Chapter of the NFL Alumni Association’s charitable efforts benefiting local area non-profit child advocacy organizations. Through the launch of a new website, social media outreach and strategic partnership marketing, the agency will raise awareness of the local chapter’s existing child advocacy efforts as well as develop and implement new programs extending the current fundraising model to support additional causes.

Since its inception more than 20 years ago the Ohio Chapter of the NFL Alumni Association has hosted multiple events, raising more than $1 million dollars for children’s charities in Central Ohio. Beneficiaries include Nationwide Children’s Hospital, Boys & Girls Clubs of Columbus, Buckeye Ranch, Ronald McDonald House Charities of Central Ohio, Battle of the Books, Todd Bell Foundation and many more.

"We are very excited to work with Susan Little and Big Picture Marketunities to elevate the awareness of the NFL Alumni Association, NFL Alumni Foundation, the Ohio Chapter and our fundraising efforts in Central Ohio,” said Chapter President, Jim Karsatos. “Susan's experience and expertise will allow us to take our Caring for Kids initiative to the next level, providing additional resources for children and their families.”

“We look forward to this partnership and elevating our local NFL Alumni Association to the next level by further engaging child advocacy supporters in the community,” said Big Picture Marketunities Founder, Susan Little. “We are confident that together we will increase the awareness of the Ohio Chapter’s efforts and use this this new branding platform as a foundation for the Alumni Association members to build on for years to come.”