Appliance Repair Firm in Wayne, NJ, Announces Partnership with Online Marketing Company

Little Falls, NJ, April 06, 2013 --(PR.com)-- Mani-Zales Repair & Service, an appliance repair and installation firm serving the Wayne, New Jersey, area, is pleased to announce a new partnership with the online marketing firm Prospect Genius. Mani-Zales Repair & Service is dedicated to providing exceptional customer service to home- and business owners in Wayne and nearby communities; the choice to partner with Prospect Genius stems from this commitment. The collaboration between Mani-Zales Repair & Service and Prospect Genius will make it easier than ever before for Wayne-area residents to find the appliance help the company offers on the Internet.

Prospect Genius provides a program called search engine optimization, or SEO, that will help boost Mani-Zales Repair & Service's visibility on the Web. SEO works by promoting both the services and the location of Mani-Zales Repair & Service. This means that area residents who search for appliance repairs or appliance installation in Wayne will be able to find Mani-Zales Repair & Service more quickly and easily online.

Matt Gallo, a lead Internet marketing expert with Prospect Genius, states, "Our goal with SEO is to streamline the search process for folks in and around Wayne who are looking on the Web for appliance repair services. We want to make it as easy and painless as possible for them to find Mani-Zales Repair & Service, since that's the local company who can meet those needs."

Given the rising popularity of using Internet search engines to find local information, this new partnership between Mani-Zales Repair & Service and Prospect Genius is a savvy business move on the part of the appliance repair company. According to the Pew Internet & American Life Project, 47% of people report using the Web as their primary information source regarding local businesses and service providers. The visibility boost provided by Prospect Genius's SEO program means that people who use search engines to find local information on appliance repair services will be more likely to see Mani-Zales Repair & Service on search results pages.

Mani-Zales Repair & Service provides scheduled and emergency appointments for appliance repairs, appliance installation, and appliance maintenance service in Wayne and throughout the surrounding area. The company has over 25 years of trade experience and offers a one-year warranty on all parts and labor.