Secret Society of Celebrities Exposed in “It Happened in Plainfield”
The humorous weekly web serial "It Happened in Plainfield" uses real celebrities as characters in an ongoing mystery in the suburbs. Readers say it's "laugh out loud" funny.
Plainfield, NJ, August 14, 2007 --(PR.com)-- Ever wonder what would happen if a group of famous celebrities got bored one day and decided to "stalk" some ordinary people, just to see what it was like? Only instead of simply stalking them, the celebrities also decided to secretly help the people as well? Implausible you say? Perhaps. And yet that is the very premise of the humorous weekly web serial, “It Happened in Plainfield.”
The ongoing story, first launched in April of this year, follows the adventures of NYC graphic designer Henson Ray, whose life takes a dramatic turn after interviewing for a job with the mysterious Unity Kingsmill. But once the interview is over, he's soon rewarded with much more than he expected--a new job, a new house, and a new life in Plainfield, New Jersey.
And while things appear to be looking up for Henson, he begins to notice peculiar activity in the house across the street. His neighbors all look like famous celebrities-George Clooney, Jennifer Lopez, Oprah Winfrey, etc. And what's more, they seem to be spying on him. Is Henson going crazy, or is there a logical explanation?
“I use real celebrities as characters in the story because we know more about them than we do our best friends,” says author Michael Latshaw. “The media brings them into our homes every day as if they were a part of our families, and often bangs us over the head with their constant foibles. So I decided to see what would happen if the celebrities began watching us as much as we were watching them. “
The premise seems to have titillated the minds of his readers as well, which is evidenced by the story’s growing fan base. Since April, a new chapter has been posted every Monday, with the end of the story wrapping up sometime in December.
“I’ve had e-mails begging me to release more than one chapter a week,” Latshaw confesses. “It’s wild. I had no idea the story would catch on like this. And the more outrageous it becomes, the more people seem to enjoy it.”
Latshaw found his readers by posting on various online directories, and using other types of free online support systems (LinkReferral, Gather, Delphi Forums, MySpace, etc.). But Latshaw feels the real secret behind the story’s growing readership can be credited to viral marketing, as readers begin to share the story with their friends.
“The web is an amazing tool,” Latshaw said. “I’m getting readers from all over the world. The story may take place in Plainfield, but I think the humor is universal.”
And with an impressive forty episodes released over forty weeks, “It Happened in Plainfield” may soon qualify as “the longest-running weekly comic mystery web serial” ever created. (If not the only one.)
To access the ongoing story, please visit www.ithappenedinplainfield.com
Media Contact:
W. Geoff Smith
908-226-8434
comments@ithappenedinplainfield.com
www.ithappenedinplainfield.com
###
The ongoing story, first launched in April of this year, follows the adventures of NYC graphic designer Henson Ray, whose life takes a dramatic turn after interviewing for a job with the mysterious Unity Kingsmill. But once the interview is over, he's soon rewarded with much more than he expected--a new job, a new house, and a new life in Plainfield, New Jersey.
And while things appear to be looking up for Henson, he begins to notice peculiar activity in the house across the street. His neighbors all look like famous celebrities-George Clooney, Jennifer Lopez, Oprah Winfrey, etc. And what's more, they seem to be spying on him. Is Henson going crazy, or is there a logical explanation?
“I use real celebrities as characters in the story because we know more about them than we do our best friends,” says author Michael Latshaw. “The media brings them into our homes every day as if they were a part of our families, and often bangs us over the head with their constant foibles. So I decided to see what would happen if the celebrities began watching us as much as we were watching them. “
The premise seems to have titillated the minds of his readers as well, which is evidenced by the story’s growing fan base. Since April, a new chapter has been posted every Monday, with the end of the story wrapping up sometime in December.
“I’ve had e-mails begging me to release more than one chapter a week,” Latshaw confesses. “It’s wild. I had no idea the story would catch on like this. And the more outrageous it becomes, the more people seem to enjoy it.”
Latshaw found his readers by posting on various online directories, and using other types of free online support systems (LinkReferral, Gather, Delphi Forums, MySpace, etc.). But Latshaw feels the real secret behind the story’s growing readership can be credited to viral marketing, as readers begin to share the story with their friends.
“The web is an amazing tool,” Latshaw said. “I’m getting readers from all over the world. The story may take place in Plainfield, but I think the humor is universal.”
And with an impressive forty episodes released over forty weeks, “It Happened in Plainfield” may soon qualify as “the longest-running weekly comic mystery web serial” ever created. (If not the only one.)
To access the ongoing story, please visit www.ithappenedinplainfield.com
Media Contact:
W. Geoff Smith
908-226-8434
comments@ithappenedinplainfield.com
www.ithappenedinplainfield.com
###
Contact
It Happened in Plainfield
Michael Latshaw x16
908-226-8434
www.ithappenedinplainfield.com
W. Geoff Smith
Michael Latshaw x16
908-226-8434
www.ithappenedinplainfield.com
W. Geoff Smith
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